Achieve more Efficient your PPC Campaigns

Dynamic Search PRESENTS: Online Marketing Solutions Achieve More Efficient Your PPС Cатрaigns 2013 PPC is such good business for Google, which still generates 96% of its revenue through advertising -- because marketers know when they invest in PPC properly, they can get pretty close to guaranteed placement in the SERPS and help you generate leads. Berefits of PPC Campaigns RO Improve Campaign ROL See Relevant 5 Metrics Track Your ppC Campaigns 10 Instant Traffic Reдисе СРС Get a High CTR 64.6% of 64.6% Clicks for high branded keywords go to paid ads Easy to Target specific Wasted Spend Get Better Quality Socre audience IMPROVE CAMPAIGN ROI Before you chance a dime on Google AdWords, Bing PPC, or any other means of gaining more business, consider the potential and probable ROI of your actions. You won't know the actual results until after you've taken the plunge, but you can (and should) perform a pre-launch analysis of your situation to give yourself the best shot for success. RO4 dvertisement search result search result 45.5% of seardMult search result search result search result People couldn't identify search result search result GET A HIGH CTR Paid Ads on the search results page 10 Click-through rate was the #1 most common answer. CTR is important for several reasons, among them: It's one of the most important factors in determining your Quality Scores If tells you whether or not your ads are relevant to searchers Paid Ads for high branded intent 85.2% REDUCE CPC keywords takes up 85.2% If you have to pay more to gain a new customer than that customer is actually worth to your business, then your cam- paign is failing; you haven't attained a return on investment. Pay only for performance GET BETTER QUALITY SOCRE It's important to maintain good Quality Scores because Google uses them to determine your ad rankings as well as how much you PPC. Easy to measure results Wasted Spend Total Control Wasted spend is a measure of how much money you're es- sentially pouring down the toilet by paying for clicks that don't convert. In other words, it's an ROI killer. The best way to reduce your wasted spend is through smart use of nega- tive keywords. Bidding on non-converting keywords is a waste of your marketing budget. over Campaign Sources http://www.opentracker.net/article/pay-click-ppc-advertising-and-campalgn-management http://www.wordstream.com/blog/ws/2013/07/30/ppc-guide-for-beginners-1 http://blog.hubspot.com/blog/tabid/6307/bid/25696/4-Tips-for-Successful-Paid-Search-Campaigns-on-a-Budget.aspx http://www.ppchero.com/6-quick-tips-for-optimizing-ppc-campaigns/ Dobaud Ublidy