mobile consumers

Digimarc Report Reveals Fast-Rising Growth of Digital Watermarks in Publishing Industry

The second annual Digital Watermarks in Magazines: Traction Report highlights continued growth in the number of magazines using Digimarc® Discover to provide consumers who scan Digimarc-enabled editorial and advertising content with additional information and offers. This growing traction in magazines coincides with an increase in brands and retailers embedding Digimarc® IDs into circulars, catalogs, print/radio/television ads, retail signage, in-store audio and product packaging.

Mobile Behavior: Big Game Seating

Meta Information of this new infographic. If you approve it , add it in taxonomy (if needed) and delete the summary Site Publisher: iAcquire Publisher Url : http://www.iacquire.com Site Designer: iAcquire Designer Url : http://www.iacquire.com Tags: mobile search, search behavior, mobile content, mobile consumers,
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Mobile Market

People are spending more time on their mobile phones than ever before. This new marketing world consists of terms like smartphones, SEO, mobile sites, geolocation and social marketing. As marketers we have to understand these new types of consumers and how best to reach them. Technologies like geolocation and mobile tagging can help us better understand the mobile consumer and deliver more relevant messages.
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Why Mobile Commerce Is on the Rise

About 30% of mobile phone users spend an average of about 27 minutes each day text messaging, using the telephone and video chatting, according to retailer CultureLabel.com. The company put together an infographic that highlights the bright outlook for the mobile commerce industry, helped along by the massive growth of smartphone adoption. This infographic points out that mobile commerce is expected to experience significant growth by 2015 from the six previous years — jumping 99-fold from $1 billion in sales in 2009 to more than $100 billion.
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