Strategy For A Business Mobile App

STRATEGY FOR A BUSINESS MOBILE APP The challenges for decision makers in business mobile app development Finding and vetting Developing reliable paradigms for assessing app objectives Staying abreast of evolving tech- nology that constantly enhances and alters the playing field for development. reliable suppliers of technology. and readiness. COMPONENTS OF A VIABLE BUSINESS STRATEGY Market research Technology People & User process studies App life cycle Pricing model ASSESSING MOBILE APP OBJECTIVES & READINESS What value does the new mobile solution bring for customers, prospects or employees? engage / retain | acquire EXISTING CUSTOMERS GENERAL POPULATION mobile app EMPLOYEES EXISTING SYSTEMS productivity / cost leverage / f0 extend WORKING WITH CONSTANTLY EVOLVING TECHNOLOGY NATIVE VS. CROSS-TECHNOLOGY APP DEVELOPMENT NATIVE: SDK/NDK CROSS-PLATFORM E iOS → OBJECTIVE C C/C++/JAVA C/C++/JAVA DEVICE CAPABILITIES The major benefit of cross-platform development is in saving time and money to develop the app. Developers can use languages that may be more familiar to them-such as Java, C#, TML/JavaScript/CSs-across all supported platforms, with the majority of the code written only one time for all device types. PERFORMANCE CONSIDERATIONS Usability Security Analytics App Distribution A GOOD APP OPTIMIZES WHEN CODING ITS USE OF LOCAL DEVICE IT IS ALSO A GOOD HARDWARE RESOURCES PRACTICE TO AVOID: SUCH AS: • Networking stack • Location services • Accelerometer Storage High CPU utilization • Constant polling Unnecessary screen updates MOBILE APP DEVELOPMENT METHODOLOGY Main concepts to adhere through all phases of application development: • Agile development utilization • User interface mastery • Simplified testing usage Brought to you by: COHERENT www.coherentsolutions.com SOLUTIONS HTML CROSS-COMPILE