Top 16 effective search engine optimization tips ever 2016

Top 16 Effective Search Engine Aşk Optimization Tips Ever Gogle Best Search engine optimisation tips - from on-page factors, to user experience, link building and more bing YAHOOL Site Layout & 1. Architecture Home page Content should be clear and upfront Avoid ads above the fold Create a content hierarchy Keep Clear Navigation Keep nofollow to paid & affiliates links keep URLS SEO friendly Keep Contact info visible Include privacy policy and about page 2. Keyword Research Choose keywords wisely Keep main keyword per page Check title competition (Google "allintitle:"your keyword") Steal competitor's keywords Monitor your CTR 3. Title Tags 4. Meta Descriptions Front load your keyword Write it concise Avoid truncation Avoid truncation Make it clickable Include main focus keyword as soon as possible Add brand at the end Keep it under 150 and 160 characters Don't repeat keywords. Note: Use "Yoast plugin" - Its a Complete WordPress SEO Plugin, used by experts worldwide. Title Tag Formula: Focus Keyword |Secondary Keyword | Brand Name Keep it under 50-60 characters 5. Header Tags </> Place Unique H1 tag on each page Use focus Keyword in H1 Use LSI Keywords in H2 & H3 Avoid header tags in layout 6. The Content Use focus keyword in first paragraph Long content correlates with higher rankings Forget keyword density Use LSI keywords Add internal & external links Prioritise quality over frequency Setup rich snippets/structured data. 7. User Experience Lower your bounce rate Use "scrollmaps" Software Use "Heatmaps" tracking Minimise pop-ups Be careful with interstitial ads Make site mobile Optimized Set up friendly 404 pages Implement SSL Google Search Console 9. Google Analytics 8. (Formerly known as "Google webmaster tools") Look "higher impressions" & SERP 11+ , add internal links to those pages to boost rankings. Traffic Changes Landing pages Check & Fix Crawl errors Desktop/ Smartphone Monitor Exit pages Add sitemap.xml and submit Bounce rate 10. Site Speed Loading. Optimise Loading time (mobile/Desktop) Use tool: "Google Page Speed Insights". Loading. 11. Image Optimisation Add relevant "alt text" Use descriptive image file name Compress image size 12. Link Building 13. Social Media Build links from High Domain Authority Sites Be active on Social media Topically related sites Set up rich pins in website Links within the content Set up Twitter card Follow Competitors backlinks Encourage sharing of your content Diversify your link & anchor texts Google Penalty 14. Recovery Check traffic drops Google Remove thin content Remove bad links Disavow links Check for hacks/inserted links File a reconsideration request Note: (Recovery from penalties is not straight forward and you should be very careful when removing links, de-indexing pages etc. If in doubt consider employing the services of an experienced SEO consultant.) 15. Content Promotion General SEO Tips 16. & Advice Learn as much as you can Find popular content in your niche and improve/update it Pay attention to updates from "Search engine land" Shareable assets = more links example: Infographics Be patient Email outreach Share content from others Avoid shady tactics (read about "Law of Reciprocity") Don't spam Source Dilate Courtesy https://ahrefs.com/blog/seo-tips/ www.dilate.com.au