Teens, Messaging & Smartphones: How do youth use mobile technology in their offline lives?

TEENS, MESSAGING AND SMARTPHONES Meet Stacy Age: 16 ILE POUTH Sends over 100 text messages before lunch Uses SMS, KIK, Facebook Messenger & Snapchat What are Stacy and her friends talking about? kık- We asked 11,300 teenagers like Stacy who rely on SMS & messaging apps everyday 4440 會 In what situations have you exchanged messages over SMS or a mobile messenger app with your friends? (14-18 year olds) HERE ARE THE TOP THREE ANSWERS FROM TEENS to see if friends are 53% free to hangout ALE YOUTH to share my location when on the way 66% to plan a meetup with my friends 78% TEENS USE MESSAGING APPS & SMS TO PLAN OFFLINE EVENTS MOBILEYOUTH. vouth marketing mobile culture since 2001