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Spreading the Message About Mental Health

SPREADING THE MESSAGE ABOUT MENTAL HEALTH BARRIERS TO OBTAINING MENTAL HEALTH SERVICES OF YOUNG PEOPLE AGED 14-24' 28% 13% 999999 99 Meet the Meet the criteria for criteria for anxlety disorders depression LESS THAN HALF SEEK HELP 666666 ATTITUDES KNOWLEDGE BELIEFS Fail to identify Lack confidence in professionais Doubt the usefulness of mental health services common difficu ities 222 MOST LIKELY TO SEEK TREATMENT LEAST LIKELY TO SEEK TREATMENT Desire to handle Underestimate the mental health issues prevalence of Independently mental heaIth issues LOW HIGH MENTAL HEALTH LITERACY TARGETING MENTAL HEALTH INFORMATION TO USER-PREFERENCE GROUPS WHO PARTICIPATED? Findings come from 1,068 men and women between the ages of 18 and 35 who were surveyed to identify groups with specific preferences for mental health information. Participants were recruited at four large primary care settings in western and central Canada and included walk-in patients without a primary care doctor. 28.7% 42.2% VIRTUAL LOW-INTEREST GROUP GROUP 30.1% CONVENTIONAL GROUP UNIQUE USER-PREFERENCE GROUPS NEW MEDIA QUICK ACTIVITIES VIRTUAL Information is best Preference for research and displayed via the internet. activities under 10 minutes. INFLUENCED BY EXPERIENCE Preference for information based on recommendations from young adults who have had experience dealing with mental health issues. Online networks where professionals answer questions anonymously is also preferred. TRADITIONAL MEDIA COMMITMENT CONVENTIONAL Information in print materials Willingness to spend 30+ minutes recommended by doctors. on health research and activities INFLUENCED BY PROFESSIONALS Mental health information based on recommendations from mental health professionals and family physicians is preferred. Information best presented in pamphlets or books. NEW MEDIA QUICK ACTIVITIES LOW-INTEREST information is best displayed Preference for research and on the internet, radio or TV activities under 10 minutes FEWER INFLUENTIAL FACTORS The low-interest group is not easily encouraged to use mental health information, is less confident in the ability to use this information, and is less intent on actually using the mental health information. TOWARDS BETTER MENTAL HEALTH INFORMATION STRATEGIES USER PREFERENCES Gear mental health Information strategies towards different user preference groups ALTERNATIVE Instead of de mographics. MIXED-MEDIA STRATEGY TREATMENT Use both new-media INFORMATION (Internet) and old-media such as diet and exercise (books & brochures) are preferred over Information outlets to provide mental about medication and health Information. psychotherapy. LINK TO PRIMARY CARE CONVENTIONAL Find opportunities to ADVERTISING Advertising via traditional media sources such as newspapers. link information to service providers who are equipped to provide treatment or referrals. bilboards, tv and radio Is preferred. ONLINE ADVICE INDEPENDENCE Establish online Providing forums where Self assessment and professionals can respond MENTAL HEALTH self treatment options to anonymous questions. RECCOMENDATIONS Is important to all of the user preference Should be made with supporting evidence from both young people who have experienced mental health Issues & mental health professionals. DEPRESSION.INFORMEDCHOICES.CA MORE MENTAL HEALTH RESOURCES AVAILABLE AT REFERENCES RESEARCH PARTNERS This infographic has been produced with findings from: Mede ing Mental Hesith Infermatian Preterencea During the Earty Aduk Year: ADlacrete Chaioe Cenjolnt Expertiment MOBILIZINGMINDS Oe Charies E Canninghan John R. Walket John D. Esstwood. Henny Weatra Hesther Ri. Yeonne Chen. Madalyn Marcun. Richard P. Svisson. Keyna Bracken nd The Mobiling ines Resesrch Group. pathways te yeang adalt mental health Journal of Health Coramunicatiorc International perapectives 2010 O 1. Keaslet R. C. (2007, The global burden of ansiety andmood diserdere: Puming the Caropean Study of the Epiders iol ogy of Hental Dizorders ESEMeD) findings into perspective. The Joual of CN Prediatrs GISupel 2L 18-12 BARRIERS TO CARE

Spreading the Message About Mental Health

shared by mobilizingminds on Jul 03
This infographic illustrates the findings of a study into the preferences of young adults (ages 18-35) when it comes to information about mental health. Taking into account information content and for...


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