SEM in Poland

Web Images Videos Maps News Books Gmail more [email protected] | iGoogle | Settings | Log Off Google SEM in Poland Search About 17,500,000 net users have visited Google according to ComScore (Dec 2010) Polska Advanced Search » 58 SEM agencies in Poland Q Based on the "Internet Report 2k10" www.internetstandard.pl Ads Ads 3 Everything Center search ads 91% 0,9s O Images bluerank Videos 474 mln PLN The expenditures on search engine marketing in Poland in 2010, according to the research conducted by IAB, cooperating with the PwC consultancy company www.iabpolska.pl A News Bluerank a Shopping Your way to be no.1 in search engines worldwide www.bluerank.com Realtime SEM expenditures in Poland Q 100% More 90% 80% Right search ads 70% 28%, 0,16s 60% Lodz 50% Change location 40% 30% 20% 10% 23 % 28% 30% 20% 0% The analysis of Google search results viewing in July/August 2010 according to www.eMarketer.com 2007 2008 2009 2010 Poland - 474 min PLN USA - 16,6 bln USD SEM contribution 2000 1578 1373 1500 1174 % of the research partici- pants and time [s] spent on looking at the particu- lar SERP segment 1000 743 500 215 16 24 33 87 140 [mln PLN] 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 Site navigation 17% 1,2s The Internet advertising expenditures in Poland The Source: AdEx 2010 research, IAB Polska, PricewaterhouseCoopers The increase in online advertising expenditures a Suomi Sverige Finland, Sweden Spain 20% Q Bulgaria 10% Q Norge Norway Poland 18% a France 10% Q Беларусь Volska Deutschland Yepal Italy 15% Q United Kingdom 10% Q UAra ferreich ay of ance Italia ana Hungary 11% Q Romania 8% Q Ελάς. Google 97,4% Search engine market share a 6 Dec 2010 Google remains the unquestioned leader. The source: Gemius Ranking www.interaktywnie.com NetSprint 1,3% Microsoft 0,6% Yahoo 0,3% Ask 0,2% The organic search Szukacz 0,2% results 100% 14,7s Top 10 European countries in reference to the number of searches Q Searches Searohes [min] per searcher ug 2010 Excluding the public computers and mobile devices searches. Region: Europe Age: 15+ Location: work and home Europe 41064 116,3 Poland 2664 156,3 United Kingdom 6197 143,8 Finland 433 140,8 138,3 Turkey 2901 Ireland 238 129,9 The Source: comScore qSearch Belgium 678 129,9 www.comscore.com France 5181 129,4 Portugal 419 118,0 Italy 2546 114,8 Sweden 611 112,3 700 min PLN Google revenue on the Polish market in 2010 1 Google search = 0,01498608 PLN Google Poland revenue per search – More about conversion on bluerank.blogspot.com PB.pl The monthly search volume in Google Poland consumes the amount of Q energy and C02 emitted by Google servers that corresponds to: 2,595 Searches in Google Poland in August 2010 mld 1481 years a of 60W bulb lighting 1,68 mln km Q of driving Porsche GT3 RS SEM expenditures include the content network expenditures 1/3 224 years Q of playing XBOX360 on the LCD 50" TV 9 min 14 sec Q L of operating Belchatow power plant The interview with Gillian Muessig – the President of SEOmoz answers Bluerank questions Uploaded: bluerank SEM industry approached by the co-founder of SEOmoz, No e-marketer can miss it. youtube.com Goooo000000gle ► 1 2 3 4 5 6 7 8 9 10 Next Google home www.bluerank.com bluerank. blogspot.com About Google Web Images Videos Maps News Books Gmail more [email protected] | iGoogle | Settings | Log Off Google SEM in Poland Search About 17,500,000 net users have visited Google according to ComScore (Dec 2010) Polska Advanced Search » 58 SEM agencies in Poland Q Based on the "Internet Report 2k10" www.internetstandard.pl Ads Ads 3 Everything Center search ads 91% 0,9s O Images bluerank Videos 474 mln PLN The expenditures on search engine marketing in Poland in 2010, according to the research conducted by IAB, cooperating with the PwC consultancy company www.iabpolska.pl A News Bluerank a Shopping Your way to be no.1 in search engines worldwide www.bluerank.com Realtime SEM expenditures in Poland Q 100% More 90% 80% Right search ads 70% 28%, 0,16s 60% Lodz 50% Change location 40% 30% 20% 10% 23 % 28% 30% 20% 0% The analysis of Google search results viewing in July/August 2010 according to www.eMarketer.com 2007 2008 2009 2010 Poland - 474 min PLN USA - 16,6 bln USD SEM contribution 2000 1578 1373 1500 1174 % of the research partici- pants and time [s] spent on looking at the particu- lar SERP segment 1000 743 500 215 16 24 33 50 87 140 [mln PLN] 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 Site navigation 17% 1,2s The Internet advertising expenditures in Poland The Source: AdEx 2010 research, IAB Polska, PricewaterhouseCoopers The increase in online advertising expenditures a Suomi Sverige Finland, Sweden Spain 20% Q Bulgaria 10% Q Norge Norway Poland 18% a France 10% Q Беларусь Volska Deutschland Укра Italy 15% Q United Kingdom 10% Q ferreich ay of ance Italia ana Hungary 11% Q Romania 8% Q Google 97,4% Search engine market share a 6 Dec 2010 Google remains the unquestioned leader. The source: Gemius Ranking www.interaktywnie.com NetSprint 1,3% Microsoft 0,6% Yahoo 0,3% Ask 0,2% The organic search Szukacz 0,2% results 100% 14,7s Top 10 European countries in reference to the number of searches Q Searches Searohes [min] per searcher ug 2010 Excluding the public computers and mobile devices searches. Region: Europe Age: 15+ Location: work and home Europe 41064 116,3 Poland 2664 156,3 United Kingdom 6197 143,8 Finland 433 140,8 138,3 Turkey 2901 Ireland 238 129,9 The Source: comScore qSearch Belgium 678 129,9 www.comscore.com France 5181 129,4 Portugal 419 118,0 Italy 2546 114,8 Sweden 611 112,3 700 min PLN Google revenue on the Polish market in 2010 1 Google search = 0,01498608 PLN Google Poland revenue per search – More about conversion on bluerank.blogspot.com PB.pl The monthly search volume in Google Poland consumes the amount of Q energy and C02 emitted by Google servers that corresponds to: 2,595 Searches in Google Poland in August 2010 mld 1481 years a of 60W bulb lighting 1,68 mln km Q of driving Porsche GT3 RS SEM expenditures include the content network expenditures 1/3 224 years Q of playing XBOX360 on the LCD 50" TV 9 min 14 sec Q L of operating Belchatow power plant The interview with Gillian Muessig – the President of SEOmoz answers Bluerank questions Uploaded: bluerank SEM industry approached by the co-founder of SEOmoz, No e-marketer can miss it. youtube.com Goooo000000gle ► 1 2 3 4 5 6 7 8 9 10 Next Google home www.bluerank.com bluerank. blogspot.com About Google Web Images Videos Maps News Books Gmail more [email protected] | iGoogle | Settings | Log Off Google SEM in Poland Search About 17,500,000 net users have visited Google according to ComScore (Dec 2010) Polska Advanced Search » 58 SEM agencies in Poland Q Based on the "Internet Report 2k10" www.internetstandard.pl Ads Ads 3 Everything Center search ads 91% 0,9s O Images bluerank Videos 474 mln PLN The expenditures on search engine marketing in Poland in 2010, according to the research conducted by IAB, cooperating with the PwC consultancy company www.iabpolska.pl A News Bluerank a Shopping Your way to be no.1 in search engines worldwide www.bluerank.com Realtime SEM expenditures in Poland Q 100% More 90% 80% Right search ads 70% 28%, 0,16s 60% Lodz 50% Change location 40% 30% 20% 10% 23 % 28% 30% 20% 0% The analysis of Google search results viewing in July/August 2010 according to www.eMarketer.com 2007 2008 2009 2010 Poland - 474 min PLN USA - 16,6 bln USD SEM contribution 2000 1578 1373 1500 1174 % of the research partici- pants and time [s] spent on looking at the particu- lar SERP segment 1000 743 500 215 16 24 33 50 87 140 [mln PLN] 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 Site navigation 17% 1,2s The Internet advertising expenditures in Poland The Source: AdEx 2010 research, IAB Polska, PricewaterhouseCoopers The increase in online advertising expenditures a Suomi Sverige Finland, Sweden Spain 20% Q Bulgaria 10% Q Norge Norway Poland 18% a France 10% Q Беларусь Volska Deutschland Укра Italy 15% Q United Kingdom 10% Q ferreich ay of ance Italia ana Hungary 11% Q Romania 8% Q Google 97,4% Search engine market share a 6 Dec 2010 Google remains the unquestioned leader. The source: Gemius Ranking www.interaktywnie.com NetSprint 1,3% Microsoft 0,6% Yahoo 0,3% Ask 0,2% The organic search Szukacz 0,2% results 100% 14,7s Top 10 European countries in reference to the number of searches Q Searches Searohes [min] per searcher ug 2010 Excluding the public computers and mobile devices searches. Region: Europe Age: 15+ Location: work and home Europe 41064 116,3 Poland 2664 156,3 United Kingdom 6197 143,8 Finland 433 140,8 138,3 Turkey 2901 Ireland 238 129,9 The Source: comScore qSearch Belgium 678 129,9 www.comscore.com France 5181 129,4 Portugal 419 118,0 Italy 2546 114,8 Sweden 611 112,3 700 min PLN Google revenue on the Polish market in 2010 1 Google search = 0,01498608 PLN Google Poland revenue per search – More about conversion on bluerank.blogspot.com PB.pl The monthly search volume in Google Poland consumes the amount of Q energy and C02 emitted by Google servers that corresponds to: 2,595 Searches in Google Poland in August 2010 mld 1481 years a of 60W bulb lighting 1,68 mln km Q of driving Porsche GT3 RS SEM expenditures include the content network expenditures 1/3 224 years Q of playing XBOX360 on the LCD 50" TV 9 min 14 sec Q L of operating Belchatow power plant The interview with Gillian Muessig – the President of SEOmoz answers Bluerank questions Uploaded: bluerank SEM industry approached by the co-founder of SEOmoz, No e-marketer can miss it. youtube.com Goooo000000gle ► 1 2 3 4 5 6 7 8 9 10 Next Google home www.bluerank.com bluerank. blogspot.com About Google Web Images Videos Maps News Books Gmail more [email protected] | iGoogle | Settings | Log Off Google SEM in Poland Search About 17,500,000 net users have visited Google according to ComScore (Dec 2010) Polska Advanced Search » 58 SEM agencies in Poland Q Based on the "Internet Report 2k10" www.internetstandard.pl Ads Ads 3 Everything Center search ads 91% 0,9s O Images bluerank Videos 474 mln PLN The expenditures on search engine marketing in Poland in 2010, according to the research conducted by IAB, cooperating with the PwC consultancy company www.iabpolska.pl A News Bluerank a Shopping Your way to be no.1 in search engines worldwide www.bluerank.com Realtime SEM expenditures in Poland Q 100% More 90% 80% Right search ads 70% 28%, 0,16s 60% Lodz 50% Change location 40% 30% 20% 10% 23 % 28% 30% 20% 0% The analysis of Google search results viewing in July/August 2010 according to www.eMarketer.com 2007 2008 2009 2010 Poland - 474 min PLN USA - 16,6 bln USD SEM contribution 2000 1578 1373 1500 1174 % of the research partici- pants and time [s] spent on looking at the particu- lar SERP segment 1000 743 500 215 16 24 33 50 87 140 [mln PLN] 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 Site navigation 17% 1,2s The Internet advertising expenditures in Poland The Source: AdEx 2010 research, IAB Polska, PricewaterhouseCoopers The increase in online advertising expenditures a Suomi Sverige Finland, Sweden Spain 20% Q Bulgaria 10% Q Norge Norway Poland 18% a France 10% Q Беларусь Volska Deutschland Укра Italy 15% Q United Kingdom 10% Q ferreich ay of ance Italia ana Hungary 11% Q Romania 8% Q Google 97,4% Search engine market share a 6 Dec 2010 Google remains the unquestioned leader. The source: Gemius Ranking www.interaktywnie.com NetSprint 1,3% Microsoft 0,6% Yahoo 0,3% Ask 0,2% The organic search Szukacz 0,2% results 100% 14,7s Top 10 European countries in reference to the number of searches Q Searches Searohes [min] per searcher ug 2010 Excluding the public computers and mobile devices searches. Region: Europe Age: 15+ Location: work and home Europe 41064 116,3 Poland 2664 156,3 United Kingdom 6197 143,8 Finland 433 140,8 138,3 Turkey 2901 Ireland 238 129,9 The Source: comScore qSearch Belgium 678 129,9 www.comscore.com France 5181 129,4 Portugal 419 118,0 Italy 2546 114,8 Sweden 611 112,3 700 min PLN Google revenue on the Polish market in 2010 1 Google search = 0,01498608 PLN Google Poland revenue per search – More about conversion on bluerank.blogspot.com PB.pl The monthly search volume in Google Poland consumes the amount of Q energy and C02 emitted by Google servers that corresponds to: 2,595 Searches in Google Poland in August 2010 mld 1481 years a of 60W bulb lighting 1,68 mln km Q of driving Porsche GT3 RS SEM expenditures include the content network expenditures 1/3 224 years Q of playing XBOX360 on the LCD 50" TV 9 min 14 sec Q L of operating Belchatow power plant The interview with Gillian Muessig – the President of SEOmoz answers Bluerank questions Uploaded: bluerank SEM industry approached by the co-founder of SEOmoz, No e-marketer can miss it. youtube.com Goooo000000gle ► 1 2 3 4 5 6 7 8 9 10 Next Google home www.bluerank.com bluerank. blogspot.com About Google Web Images Videos Maps News Books Gmail more [email protected] | iGoogle | Settings | Log Off Google SEM in Poland Search About 17,500,000 net users have visited Google according to ComScore (Dec 2010) Polska Advanced Search » 58 SEM agencies in Poland Q Based on the "Internet Report 2k10" www.internetstandard.pl Ads Ads 3 Everything Center search ads 91% 0,9s O Images bluerank Videos 474 mln PLN The expenditures on search engine marketing in Poland in 2010, according to the research conducted by IAB, cooperating with the PwC consultancy company www.iabpolska.pl A News Bluerank a Shopping Your way to be no.1 in search engines worldwide www.bluerank.com Realtime SEM expenditures in Poland Q 100% More 90% 80% Right search ads 70% 28%, 0,16s 60% Lodz 50% Change location 40% 30% 20% 10% 23 % 28% 30% 20% 0% The analysis of Google search results viewing in July/August 2010 according to www.eMarketer.com 2007 2008 2009 2010 Poland - 474 min PLN USA - 16,6 bln USD SEM contribution 2000 1578 1373 1500 1174 % of the research partici- pants and time [s] spent on looking at the particu- lar SERP segment 1000 743 500 215 16 24 33 50 87 140 [mln PLN] 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 Site navigation 17% 1,2s The Internet advertising expenditures in Poland The Source: AdEx 2010 research, IAB Polska, PricewaterhouseCoopers The increase in online advertising expenditures a Suomi Sverige Finland, Sweden Spain 20% Q Bulgaria 10% Q Norge Norway Poland 18% a France 10% Q Беларусь Volska Deutschland Укра Italy 15% Q United Kingdom 10% Q ferreich ay of ance Italia ana Hungary 11% Q Romania 8% Q Google 97,4% Search engine market share a 6 Dec 2010 Google remains the unquestioned leader. The source: Gemius Ranking www.interaktywnie.com NetSprint 1,3% Microsoft 0,6% Yahoo 0,3% Ask 0,2% The organic search Szukacz 0,2% results 100% 14,7s Top 10 European countries in reference to the number of searches Q Searches Searohes [min] per searcher ug 2010 Excluding the public computers and mobile devices searches. Region: Europe Age: 15+ Location: work and home Europe 41064 116,3 Poland 2664 156,3 United Kingdom 6197 143,8 Finland 433 140,8 138,3 Turkey 2901 Ireland 238 129,9 The Source: comScore qSearch Belgium 678 129,9 www.comscore.com France 5181 129,4 Portugal 419 118,0 Italy 2546 114,8 Sweden 611 112,3 700 min PLN Google revenue on the Polish market in 2010 1 Google search = 0,01498608 PLN Google Poland revenue per search – More about conversion on bluerank.blogspot.com PB.pl The monthly search volume in Google Poland consumes the amount of Q energy and C02 emitted by Google servers that corresponds to: 2,595 Searches in Google Poland in August 2010 mld 1481 years a of 60W bulb lighting 1,68 mln km Q of driving Porsche GT3 RS SEM expenditures include the content network expenditures 1/3 224 years Q of playing XBOX360 on the LCD 50" TV 9 min 14 sec Q L of operating Belchatow power plant The interview with Gillian Muessig – the President of SEOmoz answers Bluerank questions Uploaded: bluerank SEM industry approached by the co-founder of SEOmoz, No e-marketer can miss it. youtube.com Goooo000000gle ► 1 2 3 4 5 6 7 8 9 10 Next Google home www.bluerank.com bluerank. blogspot.com About Google Web Images Videos Maps News Books Gmail more [email protected] | iGoogle | Settings | Log Off Google SEM in Poland Search About 17,500,000 net users have visited Google according to ComScore (Dec 2010) Polska Advanced Search » 58 SEM agencies in Poland Q Based on the "Internet Report 2k10" www.internetstandard.pl Ads Ads 3 Everything Center search ads 91% 0,9s O Images bluerank Videos 474 mln PLN The expenditures on search engine marketing in Poland in 2010, according to the research conducted by IAB, cooperating with the PwC consultancy company www.iabpolska.pl A News Bluerank a Shopping Your way to be no.1 in search engines worldwide www.bluerank.com Realtime SEM expenditures in Poland Q 100% More 90% 80% Right search ads 70% 28%, 0,16s 60% Lodz 50% Change location 40% 30% 20% 10% 23 % 28% 30% 20% 0% The analysis of Google search results viewing in July/August 2010 according to www.eMarketer.com 2007 2008 2009 2010 Poland - 474 min PLN USA - 16,6 bln USD SEM contribution 2000 1578 1373 1500 1174 % of the research partici- pants and time [s] spent on looking at the particu- lar SERP segment 1000 743 500 215 16 24 33 50 87 140 [mln PLN] 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 Site navigation 17% 1,2s The Internet advertising expenditures in Poland The Source: AdEx 2010 research, IAB Polska, PricewaterhouseCoopers The increase in online advertising expenditures a Suomi Sverige Finland, Sweden Spain 20% Q Bulgaria 10% Q Norge Norway Poland 18% a France 10% Q Беларусь Volska Deutschland Укра Italy 15% Q United Kingdom 10% Q ferreich ay of ance Italia ana Hungary 11% Q Romania 8% Q Google 97,4% Search engine market share a 6 Dec 2010 Google remains the unquestioned leader. The source: Gemius Ranking www.interaktywnie.com NetSprint 1,3% Microsoft 0,6% Yahoo 0,3% Ask 0,2% The organic search Szukacz 0,2% results 100% 14,7s Top 10 European countries in reference to the number of searches Q Searches Searohes [min] per searcher ug 2010 Excluding the public computers and mobile devices searches. Region: Europe Age: 15+ Location: work and home Europe 41064 116,3 Poland 2664 156,3 United Kingdom 6197 143,8 Finland 433 140,8 138,3 Turkey 2901 Ireland 238 129,9 The Source: comScore qSearch Belgium 678 129,9 www.comscore.com France 5181 129,4 Portugal 419 118,0 Italy 2546 114,8 Sweden 611 112,3 700 min PLN Google revenue on the Polish market in 2010 1 Google search = 0,01498608 PLN Google Poland revenue per search – More about conversion on bluerank.blogspot.com PB.pl The monthly search volume in Google Poland consumes the amount of Q energy and C02 emitted by Google servers that corresponds to: 2,595 Searches in Google Poland in August 2010 mld 1481 years a of 60W bulb lighting 1,68 mln km Q of driving Porsche GT3 RS SEM expenditures include the content network expenditures 1/3 224 years Q of playing XBOX360 on the LCD 50" TV 9 min 14 sec Q L of operating Belchatow power plant The interview with Gillian Muessig – the President of SEOmoz answers Bluerank questions Uploaded: bluerank SEM industry approached by the co-founder of SEOmoz, No e-marketer can miss it. youtube.com Goooo000000gle ► 1 2 3 4 5 6 7 8 9 10 Next Google home www.bluerank.com bluerank. blogspot.com About Google Web Images Videos Maps News Books Gmail more [email protected] | iGoogle | Settings | Log Off Google SEM in Poland Search About 17,500,000 net users have visited Google according to ComScore (Dec 2010) Polska Advanced Search » 58 SEM agencies in Poland Q Based on the "Internet Report 2k10" www.internetstandard.pl Ads Ads 3 Everything Center search ads 91% 0,9s O Images bluerank Videos 474 mln PLN The expenditures on search engine marketing in Poland in 2010, according to the research conducted by IAB, cooperating with the PwC consultancy company www.iabpolska.pl A News Bluerank a Shopping Your way to be no.1 in search engines worldwide www.bluerank.com Realtime SEM expenditures in Poland Q 100% More 90% 80% Right search ads 70% 28%, 0,16s 60% Lodz 50% Change location 40% 30% 20% 10% 23 % 28% 30% 20% 0% The analysis of Google search results viewing in July/August 2010 according to www.eMarketer.com 2007 2008 2009 2010 Poland - 474 min PLN USA - 16,6 bln USD SEM contribution 2000 1578 1373 1500 1174 % of the research partici- pants and time [s] spent on looking at the particu- lar SERP segment 1000 743 500 215 16 24 33 50 87 140 [mln PLN] 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 Site navigation 17% 1,2s The Internet advertising expenditures in Poland The Source: AdEx 2010 research, IAB Polska, PricewaterhouseCoopers The increase in online advertising expenditures a Suomi Sverige Finland, Sweden Spain 20% Q Bulgaria 10% Q Norge Norway Poland 18% a France 10% Q Беларусь Volska Deutschland Укра Italy 15% Q United Kingdom 10% Q ferreich ay of ance Italia ana Hungary 11% Q Romania 8% Q Google 97,4% Search engine market share a 6 Dec 2010 Google remains the unquestioned leader. The source: Gemius Ranking www.interaktywnie.com NetSprint 1,3% Microsoft 0,6% Yahoo 0,3% Ask 0,2% The organic search Szukacz 0,2% results 100% 14,7s Top 10 European countries in reference to the number of searches Q Searches Searohes [min] per searcher ug 2010 Excluding the public computers and mobile devices searches. Region: Europe Age: 15+ Location: work and home Europe 41064 116,3 Poland 2664 156,3 United Kingdom 6197 143,8 Finland 433 140,8 138,3 Turkey 2901 Ireland 238 129,9 The Source: comScore qSearch Belgium 678 129,9 www.comscore.com France 5181 129,4 Portugal 419 118,0 Italy 2546 114,8 Sweden 611 112,3 700 min PLN Google revenue on the Polish market in 2010 1 Google search = 0,01498608 PLN Google Poland revenue per search – More about conversion on bluerank.blogspot.com PB.pl The monthly search volume in Google Poland consumes the amount of Q energy and C02 emitted by Google servers that corresponds to: 2,595 Searches in Google Poland in August 2010 mld 1481 years a of 60W bulb lighting 1,68 mln km Q of driving Porsche GT3 RS SEM expenditures include the content network expenditures 1/3 224 years Q of playing XBOX360 on the LCD 50" TV 9 min 14 sec Q L of operating Belchatow power plant The interview with Gillian Muessig – the President of SEOmoz answers Bluerank questions Uploaded: bluerank SEM industry approached by the co-founder of SEOmoz, No e-marketer can miss it. youtube.com Goooo000000gle ► 1 2 3 4 5 6 7 8 9 10 Next Google home www.bluerank.com bluerank. blogspot.com About Google