How Recruiting Content Drives Applications
How Content Impacts Applications Application rates Content Impact Index 0.42 0.704 Entry-level employees are less likely to apply when seeing Entry-level Not Seeing Jobs Content content about the job. The content encourages them to 0.29 Seeing Content self-select out. 0.32 0.408 Less-experienced employees are less likely to apply when Not Seeing Content Jobs Requiring 2-5 Years seeing content about the job. The content encourages them 0.16 Seeing Content to self-select out. Experience 1.024 Seeing content didn't 0.17 Not Seeing Content significantly increase or decrease the likelihood of application. Jobs Requiring 6-10 Years Experience 0.18 Seeing Content 2.788 Prospects who can be selective need more info before applying. 0.20 Jobs Not Seeing Seeing the content has a significant impact on the Content Requiring 11+ Years Seeing 0.57 Content hardest-to-hire roles. Experience The Content Impact Index is the difference between the application rate of those who see content and those who haven't. Recruiting content doesn't affect everyone the same way. Less experienced prospects who see content tend to self-select out, while experienced candidates are far more inclined to apply. O tmpworldwide meshworking THE DIGITAL BRAND AUTHORITY
How Recruiting Content Drives Applications
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