Psychographic Marketing

Psychographic Marketing provided by: camp "Socially Conscious Type A 25% - Not concerned with the world of achievement or the world of family or community. -Want the world to be a better place. · Environmentally concerned, they recycle, use less and buy things that are environmentally friendly. "BELONGER" MADE IN THE USA • Lives in average town in the midwest • Loves community, loves being with family and friends • Very nationalistic and don't like change • "Made in the my country" "Balanced Totally Integrated" 1-2% • Mixture of Achiever and socially conscious types, which in certain respects is a bit of a paradox. • They wish to make the world a better place • Strive to find co-operation and to befit of humanity and nature as a whole. 5-7% 15% "Socially Conscious Type B" • Most of the generalizations of Type A but believes that there is a hope for humanity on a whole. • Have given up and moved off into there own small communities • They live socially conscious with their socially conscious group. • Serious Bussiness person, 7% "Emulator" looking to become more and make more. - Workaholic, like to drive high • Copycats • Always trying to do what the end cars. • Hate being part of a group, achievers are doing need to be individuals. • Trying to look big to impress friends and the opposite sex • Make it quick 5-10 seconds "ACHIEVER" 6"Needs Driven" YOU MUST • These people buy on impulse and instinct • Little planing and things are bought as they are required. • Frequently poor • Provoke fear into them if you wish to sell them something. READ THIS RIGHT NOW! 15% tammy T Eamp