Mobile Marketing Stats 2015

10 INCREDIBLE MOBILE MARKETING STATS 2015 DESKTOP (50.3% 50.3% of ecommerce website traffic comes through a mobile device Source: Shopify 60% of global mobile consumers use their mobile device as their primary or exclusive internet source Source: hternet Retailer Other 2.1 hours TV 1.5 hours PCs 1.6 hours • Mobile 1.8 hours The average media consumption for one person is 7 hours of which 1.8 hours is spent on a mobile Source: State of mobile 70% 63% 33% 22% 21% 20% Alcohol Chocolate Sex Toothbrush Shoes Computer What people would rather give up for a week than their phone. Source: TeleNav You have Inew message > Slide to open 76% report that they are more likely to read a message Sooner if it's an SMS/text message than if it's an email Source: SAP 70% 70% feel using an SMS/text message is a good way for an organization to get their attention Source: SAP HELLO RYAN, YOUR ORDER IS OUT FOR DELIVERY TODAY 64% of consumers think that businesses should converse with customers more often using SMS Source: SAP 64% of consumers subscribed to mobile marketing indicated that they have made a purchase as a result of receiving a highly relevant mobile message Source: Ipsos observer survey 66% 52% 50% Pricing Based Time Sensitive Location Based Types of mobile offers most likely to trigger a consumer action are; Source: Ipsos observer survey Text Marketer one of the UK's largest SMS providers text marketer www.textmarketer.co.uk We deliver. You save.