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Here are the 5 basic B2B sales process steps:
#1: Prospecting / Engage - Sales reps use outbound tools and techniques to identify decision makers who meet the buyer persona.
#2: Qualify - Sales reps and prospects decide if they’re a good fit.
#3: Proposal - Once a sales rep has confirmed a prospect is a qualified lead, the next step is to demonstrate, in detail, the solution they can provide and then explain how it will benefit the prospect.
#4: Decision - The end of the decision stage is marked by a purchase or a rejection.
#5: Repeat Business - The final stage is to deliver the customer promise and lay the foundations to encourage repeat buying.