Winter Travel in the US

WINTER TRAVEL We analyzed 21,071 Tweets from 12/01 to 12/15 about winter travel in the United States. We wanted to understand which methods of transportation people are taking (13,194 Transport Tweets), where they plan to stay (7,317 Hotel Tweets), how they are booking (560 Booking Tweets), and which are the top states discussing a method of travel. PLANES Sample Size Top Airlines Which airlines are people taking? »1,160 Transport Tweets of all transport discussion 4 AA jetBlue American Airlines Delta Virgin jetBlue Southwest Booking How are people booking their flights? y 358 Booking Tweets 1 SRBITZ Expedia 3) priceline.comt 97,484 Transport Tweets Sample Size TRAINS 57% of all transport discussion Top Train Lines Which train lines are people riding? 1) (2 3) cta o MTA MTA AMTRAK' Long Island ZE Ball Road SEPTA AUTOMOBILES Top Car Rentals Top Bus Lines Where are people renting cars? Which bus lines are people taking? Sample Size Sample Size 3,711 27% » 839 6° Transport of all transport discussion Transport of all transport Tweets 1) megabus.com enterprise Hertz. BØLTBUS GREYHOUND Z zipcar. Sample Size НОTELS »7,317 Hotel Tweets Top Hotels Where are people staying? Marriott HG CHOICE HOTELS STARWOOD Hilton 1) 2) 3 5) Hotel Booking 202 How are people booking their hotels? Booking Tweets 1) priceline.com 2) Hotwire 3 Expedia Sample Size STATES 13,194 Transport Tweets Top States What are the top states discussing a method of travel? (2 5) New York California Illinois Texas Pennsylvania mashw*rk For more info email: [email protected] 349 5th Ave · New York, NY 10016 • mashwork.com SOUTHWEST