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WILL HAVE MONEY, WILL BUY

2 India will continue to be a young nation with the average mean age at around 24 years: By 2030, it will have 39.4 per cent of its people below 25 years, and 87 per cent below 60 years I Its working age population is projected to increase from 64.6 per cent to 67.5 per cent 0% 100% 2010 30 62 2015 28 63 60-100+ age group 2020 26.3 63.5 10 15-59 age group 2025 25 63.6 0-14 age group 11.6 WILL HAVE MONEY, WILL BUY 2030 23.5 63.3 13.2 These are expected to boost discretionary spending to 70 per cent of the total by 2025 Food & beverages Household products Housing & utilities I Personal products & services 25 25 Аpрarel I Transportation & communication 42 12 10 11 23 Increasing urbanisation, a growing middle class, and rising incomes are expected to sustain the strong consumption demand in India over the next two decades, says an IDBI Capital study. IHealthcare, Education & recreation 18 Figures are in per cent 12 Graphic by Santosh Kushwaha 1 The average real household disposable income is projected to grow significantly by 2025 1,168 Middle class 4 Appliances will be a significant beneficiary of the change in the consumption pattern population 500 - 50mn Urban Household non-durables 495 400 - 2005 203 300 - All India House wares and furniture 200 - I Appliances 470 338 361 583mn Rural 100- 54 68 81 2005 Figures in bn 2025 161 159 179 2000 2005 2010 2015 2020 2025 2015 2025 2 India will continue to be a young nation with the average mean age at around 24 years: By 2030, it will have 39.4 per cent of its people below 25 years, and 87 per cent below 60 years I Its working age population is projected to increase from 64.6 per cent to 67.5 per cent 0% 100% 2010 30 62 2015 28 63 60-100+ age group 2020 26.3 63.5 10 15-59 age group 2025 25 63.6 0-14 age group 11.6 WILL HAVE MONEY, WILL BUY 2030 23.5 63.3 13.2 These are expected to boost discretionary spending to 70 per cent of the total by 2025 Food & beverages Household products Housing & utilities I Personal products & services 25 25 Аpрarel I Transportation & communication 42 12 10 11 23 Increasing urbanisation, a growing middle class, and rising incomes are expected to sustain the strong consumption demand in India over the next two decades, says an IDBI Capital study. IHealthcare, Education & recreation 18 Figures are in per cent 12 Graphic by Santosh Kushwaha 1 The average real household disposable income is projected to grow significantly by 2025 1,168 Middle class 4 Appliances will be a significant beneficiary of the change in the consumption pattern population 500 - 50mn Urban Household non-durables 495 400 - 2005 203 300 - All India House wares and furniture 200 - I Appliances 470 338 361 583mn Rural 100- 54 68 81 2005 Figures in bn 2025 161 159 179 2000 2005 2010 2015 2020 2025 2015 2025

WILL HAVE MONEY, WILL BUY

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Increasing urbanisation, a growing middle class, and rising incomes are expected to sustain the strong consumption demand in India over the next two decades, says an IDBI Capital study.

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