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Vodacom SA Facebook Community

VODACOM FACEBOOK POLL RESULTS END MARCH 2013 1 Data Bundles We asked our fans what data bundles they purchased the most. The results were: 4,9% - What's that? 24,4% - Less than 100MB 42,1% - 100MB - 500MB 12,8% - 500MB - 1GB 11,6% - 1GB - 2GB 4,2% - Over 5GB 2 Promotions These are the promotions that our fans would like to see from us next: 25,03% 7,03% 69,94% Combination of Talk & Data Data Promo Talk Time Promo 3 Scam SMS The first thing our fans do when they receive a scam SMS is: 78,03% 1,51% delete the SMS send it to the Scam Tab 3,03% 17,43% do nothing reply to the SMS 4 TVC The most popular TVC from 2012 was: 35,85% 12,09% Rooftop Park Power Hour Jeffrey) 11,84% 40,22% Day Night Double (Pinky) Double Summer 5 SIM Cards We asked our fans how many SIM cards they have and use. The results were: 29,8% 33,1% 19,8% have one have two have three 8,2% 9,1% have four have five or more 6. 6 Airtime Usage Our fans spend their airtime on the following: 86,6% 11,6% 1,8% Data (SM, Email, Web) Talk Time SMS & SMS Bundles 70 7 Airtime Spend Our users spend the following on airtime every month 6,9% spend RO - R5 2,1% spend R6 -R15 3,5% spend R16 - R29 4,2% spend R30 - R55 13,8% spend R56 - R110 69,5% spend more than R111 8. 8 Call Time We wanted to know what time of day our users make their calls. The results: 8% 6% early morning during lunch 26% 60% afternoon late at night 9 Tablet Brands Our fans like the following brands: 46%- Apple 21% - Samsung 17% - Other 13% - Blackberry 3% - Vodafone 10 Soccer Advert We asked our fans which soccer advert they prefer. This is what they said: KAIZER O 55% CHIEPS ORLANDO 45% PIRATES 11 Email Service Our fans use the following email services: 5% 19% 20% 56% Private Vodamail Yahoo Gmail 12 YouTube We asked out fans what they would like to see more of from us on Youtube: Unboxing Videos 10,5% Google Hangouts 13,5% TV Adverts 25% Tutorial Videos 51% 13 Favourite Item Our fans love the following things the most: 2% 18% 14 Music We asked our fans how many songs they have on their phones. The response: 3,09% 12,63% 20,01% less than 10 10-50 50-100 48,97% 11,3% 100-1000 over 1000 15 R29 Bundle We asked our fans how they would use their R29 bundle. This is what they said: 12,1% - SMS 6,45% - Tweet or Update Status 11,29% - Watch Videos 70,16% - Browse the Internet VODACOM FACEBOOK POLL RESULTS END MARCH 2013 1 Data Bundles We asked our fans what data bundles they purchased the most. The results were: 4,9% - What's that? 24,4% - Less than 100MB 42,1% - 100MB - 500MB 12,8% - 500MB - 1GB 11,6% - 1GB - 2GB 4,2% - Over 5GB 2 Promotions These are the promotions that our fans would like to see from us next: 25,03% 7,03% 69,94% Combination of Talk & Data Data Promo Talk Time Promo 3 Scam SMS The first thing our fans do when they receive a scam SMS is: 78,03% 1,51% delete the SMS send it to the Scam Tab 3,03% 17,43% do nothing reply to the SMS 4 TVC The most popular TVC from 2012 was: 35,85% 12,09% Rooftop Park Power Hour Jeffrey) 11,84% 40,22% Day Night Double (Pinky) Double Summer 5 SIM Cards We asked our fans how many SIM cards they have and use. The results were: 29,8% 33,1% 19,8% have one have two have three 8,2% 9,1% have four have five or more 6. 6 Airtime Usage Our fans spend their airtime on the following: 86,6% 11,6% 1,8% Data (SM, Email, Web) Talk Time SMS & SMS Bundles 70 7 Airtime Spend Our users spend the following on airtime every month 6,9% spend RO - R5 2,1% spend R6 -R15 3,5% spend R16 - R29 4,2% spend R30 - R55 13,8% spend R56 - R110 69,5% spend more than R111 8. 8 Call Time We wanted to know what time of day our users make their calls. The results: 8% 6% early morning during lunch 26% 60% afternoon late at night 9 Tablet Brands Our fans like the following brands: 46%- Apple 21% - Samsung 17% - Other 13% - Blackberry 3% - Vodafone 10 Soccer Advert We asked our fans which soccer advert they prefer. This is what they said: KAIZER O 55% CHIEPS ORLANDO 45% PIRATES 11 Email Service Our fans use the following email services: 5% 19% 20% 56% Private Vodamail Yahoo Gmail 12 YouTube We asked out fans what they would like to see more of from us on Youtube: Unboxing Videos 10,5% Google Hangouts 13,5% TV Adverts 25% Tutorial Videos 51% 13 Favourite Item Our fans love the following things the most: 2% 18% 14 Music We asked our fans how many songs they have on their phones. The response: 3,09% 12,63% 20,01% less than 10 10-50 50-100 48,97% 11,3% 100-1000 over 1000 15 R29 Bundle We asked our fans how they would use their R29 bundle. This is what they said: 12,1% - SMS 6,45% - Tweet or Update Status 11,29% - Watch Videos 70,16% - Browse the Internet

Vodacom SA Facebook Community

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Quarterly Infographic created for Vodacom to bring more insight into their mobile users

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