The Used Video Games Market

The USED Video Games Market 47.3 million people every year. buy used games about the same amount of people who visit New York City in the same time span. $5 $0 $5 $10 $15 $20 $25 Video Game Market (Billions) $20 $10 $10 $20 $30 $40 $50 Average Price of Games 23% of GameStop's 2008 revenue was from used games. Total Sales (Billions) so s0.5 $1 $1.5 $2 $2.5 $3 01 '06 02 '06 42% of their profits that same year came from used games. 03 06 04 '06 $2.5 01 '07 02 07 $2.0 03 "07 $1.5 25% 45% 04 '07 $1.0 01 '01 $0.5 02 08 $0.0 Q3 "08 2007 2008 2009 Mommy, where do used games come from? 80% GameStop Offline Online 70% 60% 50% 40% 30% Other Retailer e 20% From Friend Other Retailer craigslist- Swap Service 10% 0% Where Gamers Buy Used Games In the past year... BEST BUY TOYSUS + Walmart ELEVEN ...have all entered the used game market. EBAY 5% 60% 42% trade them in buy used games sell them on eBay Sources: 7-Eleven, Best Buy, Film Hobbit, Gamasutra, Gaming Age. Industry Gamers, Joystiq, Seeking Alpha, Toys 'A' Us, Wal-Mart, Wall Street Journal, Yahoo! presented by JJGAMES.com USED $8.7 Billion in Revenue NEW Percentage of Gamers - USED CORE GAMERS NEW Used Products I New Products TRADE