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Survival of the Fittest Cities

WHERE ARE MINT USERS SPENDING THE MOST ON THE GYM? SURVIVAL OF THE One of the main staples of the American holidays is food -- and lots of it. To counteract the affects of the large load of calories, we need exercise. We analyzed Mint.com user data to determine where people are spending the most at the gym, as well as what percentage of Mint users are spending on this category throughout the year. FITTEST CITIES --------- -- GYM SPENDING BY STATE, CITY Based on average monthly spending from December 2010 - November 2011 Under $70 S70-S79.99 $80-$89.99 $90-S99.99 $100+ Seattle, WA $90.68 New York, NY $134,50 Portland, OR $81.64 Brooklyn, NY $101.19 Cleveland, OH $83.01 Minneapolis, MN $85.22 Boise, ID $86.30 Boston, MA $91.51 Detroit, MI $70.21 Philadelphia, PA $66.39 Salt Lake City, UT $63.92 Madison, WI $95.33 Baltimore, MD $74.77 Denver, CO $71.82 Chicago, IL $81.35 San Francisco, CA $82.17 Washington, DC $87 Los Angeles, CA $69.39 Saint Louis, MO $105.66 Charlotte, NC $100.66 Phoenix, AZ $64.74 Memphis, TN $71.86 Charleston, SC $48.86 Atlanta, GA $78.32 Austin, TX $88.14 Miami, FL $69.86 TOP 5 GYM BOTTOM 5 GYM SPENDING CITIES SPENDING CITIES Savannah, GA $144.35 Pomona, CA $47.35 Naples, FL $143.91 Charleston, SC $48.86 New York, NY $134.50 Ontario, CA $49.66 Sarasota, FL $116.08 Fontana, CA $49.78 Astoria, NY $112.20 Whittier, CA $51.26 NEW YEAR'S RESOLUTIONS: RESPONDING TO THE HOLIDAY FOOD COMA Many Americans, after gorging themselves on ridiculous amounts of turkey and gravy over the holidays, start hitting the gym at the beginning of the year. But does the commitment to fitness last throughout the year? We tracked the percent of Mint users who were spending in this category throughout 2011 to see if they kept up the pace. While activity peaks in February, we only see a small decline throughout the year in the percentage of Mint users spending money on the gym. Percentage of Mint users who spent money on the gym 20% 15.9% 14.8% 15.3% 15.1% 14.9% 15% 14.7% 14.7% 14.7% 14.3% 14.1% 14.6% 10% ----- 0% December January February March April May June July August September October November December 2010 2011 mint.com SOURCE: MINT.COM com

Survival of the Fittest Cities

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One of the main staples of the American holidays is food — and lots of it. To counteract the affects of the large load of calories, we need exercise. We analyzed Mint.com user data to determine wher...

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