Superhero vs Contractor

SUPERHERO vs CONTRACTOR Long Nights Long Days Always on call. Ready to fight crime. No nights off. Up before the sun rises, the average contractor workday is 10 hours! Always in Peril Danger on the Job Hanging off freight trains! Hails of bullets! Super secret identities! Is it ever safe? 24.5 injuries per 1,000 workers? makes construction one of the most dangerous professions around. No Second Chances Measure Twice, Cut Once There aren't any safety nets when swinging between skyscrapers. You either make it or you don't. The majority of renovations last year were completed on-budget Low margins mean doing it right the first time. Super Friends Super Crews Even superheroes need help sometimes. Trusty sidekicks come to the rescue when the situation is too big to handle. 60% of construction businesses have 0-4 employees“ making them the 2nd largest category of small businesses. Little Things Matter No Job too Small Like cats stuck in trees. Like homes built in trees. Great Power Tough Skills Flight, invisibility, x-ray vision. Through training or powers, superheroes have the means to achieve greatness. One of the most heavily regulated industries, todays trades people undergo schooling, apprenticeships, licensing and more. 0000 G3 BCQ CofQ Great Responsibility Tough Choices Who watches the super powered? Superheroes are constantly challenged to do the right thing or take the easy way out. 55% of homeowners that renovated last year opted for 'under-the-table' deals. Doing it by-the-books often means higher prices and lost opportunities. Menace to the Media Blue Collar Crooks? MASKED VIGILANTE Saving the world doesn't always go as planned. Taken out of context, superheroes are often vilified by media that ignores the good and profits from the bad. One of top 12 least trusted professions today, contractors often take all the blame for renovations-gone-wrong in this $450B industry? Heroes to the Public Everyday Heroes Fear is the ultimate weapon of villains because it keeps us from working together. But while the job of the superhero is to keep us safe, the best superheroes inspire us to rise above our fears and take responsibility for our own safety tomorrow. Identifying bad apples is important, but education, legislation, and highlighting what's good are as well. Let's start that conversation by recognizing the heroes already among us. Good builders whose stories are often only told in the walls of the places we call home. There are YYYY/ 6+ million people in the North American renovation industry They're friends, family, or maybe even you. WE'RE LOOKING FOR HERO BUILDERS Tell us their story and you could both win iPads! Enter at: hammerati.com/heroes Media Partner: CONTRACTOR: Hammerati is a technology company that's out to help make the industry work by building next-generation tools that enhance and improve the home renovation experience. Sponsored by: Financelt ' Internal Hammerati Survey * CHMC 5 H&R Block Survey 7 JCHS of Harvard University ' Association of Workers' Compensation Boards of Canada Enterprise Council on Small Business of the Sales, Marketing and Communications Practice * Ipsos Reid Poll 2011 SUPERHERO vs CONTRACTOR Long Nights Long Days Always on call. Ready to fight crime. No nights off. Up before the sun rises, the average contractor workday is 10 hours! Always in Peril Danger on the Job Hanging off freight trains! Hails of bullets! Super secret identities! Is it ever safe? 24.5 injuries per 1,000 workers? makes construction one of the most dangerous professions around. No Second Chances Measure Twice, Cut Once There aren't any safety nets when swinging between skyscrapers. You either make it or you don't. The majority of renovations last year were completed on-budget Low margins mean doing it right the first time. Super Friends Super Crews Even superheroes need help sometimes. Trusty sidekicks come to the rescue when the situation is too big to handle. 60% of construction businesses have 0-4 employees“ making them the 2nd largest category of small businesses. Little Things Matter No Job too Small Like cats stuck in trees. Like homes built in trees. Great Power Tough Skills Flight, invisibility, x-ray vision. Through training or powers, superheroes have the means to achieve greatness. One of the most heavily regulated industries, todays trades people undergo schooling, apprenticeships, licensing and more. 0000 G3 BCQ CofQ Great Responsibility Tough Choices Who watches the super powered? Superheroes are constantly challenged to do the right thing or take the easy way out. 55% of homeowners that renovated last year opted for 'under-the-table' deals. Doing it by-the-books often means higher prices and lost opportunities. Menace to the Media Blue Collar Crooks? MASKED VIGILANTE Saving the world doesn't always go as planned. Taken out of context, superheroes are often vilified by media that ignores the good and profits from the bad. One of top 12 least trusted professions today, contractors often take all the blame for renovations-gone-wrong in this $450B industry? Heroes to the Public Everyday Heroes Fear is the ultimate weapon of villains because it keeps us from working together. But while the job of the superhero is to keep us safe, the best superheroes inspire us to rise above our fears and take responsibility for our own safety tomorrow. Identifying bad apples is important, but education, legislation, and highlighting what's good are as well. Let's start that conversation by recognizing the heroes already among us. Good builders whose stories are often only told in the walls of the places we call home. There are YYYY/ 6+ million people in the North American renovation industry They're friends, family, or maybe even you. WE'RE LOOKING FOR HERO BUILDERS Tell us their story and you could both win iPads! Enter at: hammerati.com/heroes Media Partner: CONTRACTOR: Hammerati is a technology company that's out to help make the industry work by building next-generation tools that enhance and improve the home renovation experience. Sponsored by: Financelt ' Internal Hammerati Survey * CHMC 5 H&R Block Survey 7 JCHS of Harvard University ' Association of Workers' Compensation Boards of Canada Enterprise Council on Small Business of the Sales, Marketing and Communications Practice * Ipsos Reid Poll 2011