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Social Media Shaping Trends 2014 Infographic

SOCIAL MEDIA TRENDS SHAPING 204 O SOCIAL LISTENING f in 22% OF MARKETERS WERE USING SOCIAL EFFECT ON MARKETERS EFFECT ON USERS LISTENING STRATEGIES IN 2U13 AND BRANDS WILL NOW LISTEN, UNDERSTAND BRANDS WILL BE ABLE TO INTERACT O PLAN TO DO SO IN 2014. ONLY 31% OF MARKETERS THINK THEIR SOCIAL DIRECTLY WITH CONSUMERS. AND RESPOND QUICKLY AND STRATEGICALLY TO CONSUMER QUERIES AND THOUGHTS. LISTENING IS FULLY EFFECTIVE. 2. SOCIAL ADVERTISING 57% OF MARKETERS USED SOCIAL ADS IN 2013 AND ANOTHER 23% ARE EXPECTED TO START USING ADS IN 2014. EFFECT ON MARKETERS EFFECT ON USERS BRANDS WILL GET A COST EFFECTIVE AND CLUTTER FREE USERS WILL NOW BE ABLE TO SEE NOT JUST WAY OF ENGAGING CUSTOMERS. POSTS BUT FACEBOOK SPONSORED STORIES. 3. DATA-BASED MARKETING Brands are gathering lots and lots of data from different places and trying to use it to market in a smarter way. EFFECT ON MARKETERS EFFECT ON USERS BRANDS WILL BE ABLE TO TAKE ADVANTAGES OF USERS GET TO HAVE MORE ACCESS TO UNIQUE OPPORTUNITIES SPONTANEOUSLY. CONTENT AND NOT JUST COMMERCIAL MESSAGES. PICTURES WILL BE A BETTER MARKETING 4. ТOL People hardly have extra time to spare. Hence, they are being CE attracted more towards content that they can comprehend within a short time. EFFECT ON MARKETERS EFFECT ON USERS MARKETERS WILL HAVE TO FIND NEWER WAYS TO CATCH MORE INFORMATION IN SHORTEST POSSIBLE TIME. ATTENTION LIKE GRAPHIC ADVERTISEMENTS, CATCHY BANNERS, IMAGES AND INFOGRAPHICS. SOCIAL MEDIA INTEGRATION WITH 5. BUSINESS 2014 wLL SEE THE INTEGRATION OF SOCIAL MEDIA WITH THE REST OF THE BUSINESS. 78% OF COMPANIES HAVE A DEDICATED SOCIAL MEDIA TEAM, YET JUST 26% oF COMPANIES CURRENTLY APPROACH SOCIAL MEDIA HOLISTICALLY. EFFECT ON MARKETERS EFFECTON USERS MARKETERS MUST CONNECT SOCIAL DATA TO OTHER ENTERPRISE SOCIAL PLATFORMS WILL BECOME MORE REWARDING IN DATA SOURCES TO DELIVER ACTIONABLE INSIGHTS. TERMS OF SOCIAL ENGAGEMENT. 6. SOCIAL DATA WILL GUIDE THE FUTURE OF RELATIONSHIP INTELLIGENCE Information from social sites, campaigns, or other customer interactions will be used to effectively monitor and engage audiences EFFECT ON MARKETERS EFFECT ON USERS BRANDS WILL FOCUS ON UNIQUE CAMPAIGNS THAT BRANDS WILL NEED TO LISTEN WHAT THE FOCUS ON BRINGING ONLINE CONTENT TO THE REAL WORLD. COMMUNITY CARES ABOUT. 7. ONLINE MEETS OFFLINE FOR CUSTOMER ENGAGEMENT Brands will take advantage of both online and offline means to reach out to the audience. EFFECTON MARKETERS EFFECTON USERS BRANDS WILL FOCUS ON UNIQUE CAMPAIGNS THAT FOCUS ON BRANDS WILL NEED TO LISTEN WHAT THE BRINGING ONLINE CONTENT TO THE REAL WORLD. COMMUNITY CARES ABOUT. Sources http://www.socialmediaexaminer.com/social-media-trends-2014/ http://www.inc.com/abigail-tracy/what-can-we-expect-from-marketers-on-social-mediahtml http://socialmediatoday.com/eric-haskell/2082851/anticipated-social-media-trends-2014 http://socialmediatoday.com/stephaniefrasco/2015861/11-web-marketing-social-media-trends-will-shape-2014 http://www.marketingprofs.com/articles/2014/24085/five-big-social-media-trends-for-201 Prepared By Media Mosaic Oiferentiate yourseif. www.media-mosaic.com)

Social Media Shaping Trends 2014 Infographic

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Social media is catching up fast among companies worldwide, with many planning to hike up their marketing budget to connect with their customers on these platforms. Companies are spending more time an...

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Avinash

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Rohit

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