Social Media Facts 2013

Social Media 2013



1.15 Billion+ total users



751 Million users access Facebook from mobile with 7,000 different devices



There are over 10 million Facebook apps



23% of Facebook user's check their account more than 5 times a day



74% of marketers believe Facebook is important for their lead generation strategy



250 Billion photos are uploaded every day



75% of possible engagement a post gets in its first 5 hours



facebook



There are over 288 million monthly active users



28% of Retweets are due to inclusion of "please RT!"



Twitter's fastest growing age demographic is 55 to 64 year olds with active users of 79%



60% of Twitter users access it from mobile



Approx 20 million user accounts are fake



On an average, over 400 million tweets being sent per day



208 is average number of tweets per account



500 Million+ total users



twitter



500 Million+ total users



Over 343 Million active users on Google+



Platform has over 67% male users



80% users login at least once a week to Google+ and 60% users login everyday



The +1 button is served more than 5 billion times per day



40% of marketers use Google+, 70% desire to learn more and 67% plan to increase Google+ activities



Animated GIFs are still the most engaging type of post



Google+



Total number of LinkedIn groups are 1.5 million



27% users access LinkedIn thought their mobile



50% of LinkedIn users have their Bachelor's or Graduate degree



81% of users at least belong to one group



42% update their profile information regularly



Over 3 Million LinkedIn Company Pages



Over 1 Billion LinkedIn endorsements



238 Million+ total users



Linkedin



130 Million+ total users



More than 16 Billion photos being already uploaded



An average user on Instagram has 40 photos



'MTV' is the most followed brand on Instagram with over 1.2 million followers



Every second 8000 users like some or other photo



Instagram gets 1000 comments per second



Over 5 Million videos being shared within 24hrs of launch



More than 5 Million photos uploaded every day



Instagram



More than 69% of users are female



Only 6% of users have connected their Facebook accounts



Food is the top category on Pinterest with 57% discussing about food-related content



80% of total Pinterest's pins are repins



'Nordstorm' is the most popular brand on Pinterest with more than 4.4 Million followers



Garlic Cheesy Bread is the most repinned Pinterest Pin



70 Million+ total users



Pinterest



More Stats



There are over 1 billion unique monthly visitors on YouTube



4.2 billion people use mobile device to access social media sites



Social media generates almost double the marketing leads of trade show, telemarketing, daily mail, or PPC



Women check out a brand's social page more often than men



More than 23% of marketers are investing in blogging and social media



Around 46% of web users turn to social media for making purchase



60% consumer says the integration of social media makes them more likely to share product and services. Social Media 2013 751 Million users access Facebook from mobile with 7.000 different devices 1.15 There over 10 million Facebook apps Billion+ 23% of Facebook user's check their account more than 5 times a day total users 74% of marketers believe Facebook is important for their lead generation strategy 250 Billion photos are uploaded every day facebook 75% of possible engagement a post gets in its first 5 hours There are over 288 million monthly active users 500 28% of Retweets are due to inclusion of "please RT!" Twitter's fastest growing age demographic is 55 to 64 year olds with active users of 79% Million+ total users 60% of Twitter users access it from mobile Approx 20 million user accounts are fake On an average, over 400 million tweets being sent per day 208 is average number of tweets per account twitter Over 343 Million active users on Google+ 500 Platform has over 67% male users Million+ 80% users login at least once a week to Google+ and 60% users login everyday total users The +1 button is served more than 5 billion times per day marketers use Google+, 70% desire to learn more 40% and 67% plan to increase Google+ activities Google+ Animated GIFS are still the most engaging type of post Total number of Linkedin groups are 1.5 million 238 27% users access Linkedin thought their mobile 50% of LinkedIn users have their Bachelor's or Graduate degree Million+ total users 81% of users at least belong to one group 42% update their profile information regularly Over 3 Million Linkedin Company Pages Linked in Over 1 Billion LinkedIn endorsements More than 16 Billion photos being already uploaded 130 An average user on Instagram has 40 photos 'MTV' is the most followed brand on Instagram with over 1.2 Million+ million followers total users Every second 8o00 users like some or other photo Instagram gets 1000 comments per second Over 5 Million videos being shared within 24hrs of launch Instagram More than 5 Million photos uploaded every day More than 69% of users are female 70 Only 6% of users have connected their Facebook accounts Food is the top category on Pinterest with 57% discussing about food-related content Million+ total users 80% of total Pinterest's pins are repins 'Nordstorm' is the most popular brand on Pinterest with more than 4.4 Million followers Pinterest Garlic Cheesy Bread is the most repinned Pinterest Pin More Stats There are over 1 billion unique monthly visitors on YouTube 4.2 billion people use mobile device to access social media sites Social media generates almost double the marketing leads of trade show, telemar- keting, daily mail, or PPC Women check out a brand's social page more often than men More than 23% of marketers are investing in blogging and social media Around 46% of web users turn to social media for making purchase 60% consumer says the integration of social media makes them more likely to share product and services. Sources Digital Insights - www.facebook.com - www.expandedramblings.oom - www.mediabistro.com - www.socialmediaexaminer.com