Social Media Facts

SOCIAL MEDIA FACTS 15% OF CONSUMERS USE SOCIAL NETWORKING SITES TO SEARCH FOR LOCAL BUSINESSES. 1 f You in 71% OF SOCIAL MEDIA 23% PARTICIPANTS SAY THEY ARE MORE LIKELY TO PURCHASE FROM A BRAND THEY FOLLOW ONLINE. OF BRAND MARKETERS ARE DEVELOPING SOCIAL MEDIA STRATEGIES, BUT ARE STILL STRUGGLING TO EXECUTE. SOCIAL NETWORKS & BLOGS NOW ACCOUNT FOR NEARLY A QUARTER OF THE TOTAL TIME AMERICANS SPEND ONLINE. “ 25% OF LOCAL SEARCHERS ON SOCIAL MEDIA ARE MORE LIKELY TO USE A BUSINESS WITH INFO ON A SOCIAL MEDIA SITE 5 91% OF LOCAL SEARCHES SAY THEY USE facebook TO FIND LOCAL BUSINESSES ONLINE. Balihoo 1. 2012 Local Search Usage Study, comScore and Localeze, 2012., 2 The Socialisation of Brands, Social Media Tracker, Universal McCann, 2010 3. Variance in the Social Brand Experience, CMO Council, 2011. 4. State of the Media: The Social Media Report, Neilsen, 2011. 5. 6. 2012 Local Local Marketing. Automated. Search Usage Study, comScore and Localeze, 2012. SOCIAL MEDIA FACTS 15% OF CONSUMERS USE SOCIAL NETWORKING SITES TO SEARCH FOR LOCAL BUSINESSES. 1 f You in 71% OF SOCIAL MEDIA 23% PARTICIPANTS SAY THEY ARE MORE LIKELY TO PURCHASE FROM A BRAND THEY FOLLOW ONLINE. OF BRAND MARKETERS ARE DEVELOPING SOCIAL MEDIA STRATEGIES, BUT ARE STILL STRUGGLING TO EXECUTE. SOCIAL NETWORKS & BLOGS NOW ACCOUNT FOR NEARLY A QUARTER OF THE TOTAL TIME AMERICANS SPEND ONLINE. “ 25% OF LOCAL SEARCHERS ON SOCIAL MEDIA ARE MORE LIKELY TO USE A BUSINESS WITH INFO ON A SOCIAL MEDIA SITE 5 91% OF LOCAL SEARCHES SAY THEY USE facebook TO FIND LOCAL BUSINESSES ONLINE. Balihoo 1. 2012 Local Search Usage Study, comScore and Localeze, 2012., 2 The Socialisation of Brands, Social Media Tracker, Universal McCann, 2010 3. Variance in the Social Brand Experience, CMO Council, 2011. 4. State of the Media: The Social Media Report, Neilsen, 2011. 5. 6. 2012 Local Local Marketing. Automated. Search Usage Study, comScore and Localeze, 2012.