Social Media Consumer Trends

SOCIAL MEDIA CONSUMER TRENDS 96% OF 18-35 YEAR OLDS ARE ON A SOCIAL NETWORK 78% OF CONSUMERS TRUST PEER RECOMMENDATIONS ON SOCIAL MEDIA OF US RESPONDENTS CLAIMED THAT FRIENDS' 82% SOCIAL MEDIA POSTS DIRECTLY INFLUENCED THEIR PURCHASE DECISION 76% OF PEOPLE RELY ON RECOMMENDATIONS FORM FRIENDS TO INFORM THEIR PURCHASES, 15% RELY ON ADVERTISING OF CONSUMERS SAID THEY USE TWITTER TO 53% RECOMMEND COMPANIES OR PRODUCTS IN THEIR TWEETS SM INFLUENCES NEARLY 50% OF ALL IT DECISION MAKERS 50% CREATED BY: TECHNOLOGY IN BUSINESS U wwW.TECHNOLOGY-IN-BUSINESS.COM SOURCES : FORBES, MASHABLE, HUBSPOT, KNOWLEDGE NETWORKS SOCIAL MEDIA CONSUMER TRENDS 96% OF 18-35 YEAR OLDS ARE ON A SOCIAL NETWORK 78% OF CONSUMERS TRUST PEER RECOMMENDATIONS ON SOCIAL MEDIA OF US RESPONDENTS CLAIMED THAT FRIENDS' 82% SOCIAL MEDIA POSTS DIRECTLY INFLUENCED THEIR PURCHASE DECISION 76% OF PEOPLE RELY ON RECOMMENDATIONS FORM FRIENDS TO INFORM THEIR PURCHASES, 15% RELY ON ADVERTISING OF CONSUMERS SAID THEY USE TWITTER TO 53% RECOMMEND COMPANIES OR PRODUCTS IN THEIR TWEETS SM INFLUENCES NEARLY 50% OF ALL IT DECISION MAKERS 50% CREATED BY: TECHNOLOGY IN BUSINESS U wwW.TECHNOLOGY-IN-BUSINESS.COM SOURCES : FORBES, MASHABLE, HUBSPOT, KNOWLEDGE NETWORKS