A snapshot of GlobalPost on Facebook

The facebook Social Life of GLOBALPOST Facebook Page performance in the last 30 days March 20 to April 19 Basic Stats AND IT HAS GAINED THIS PAGE HASS 237K 3K FANS over the past 30 days FANS MOST OF THE FANS ARE AND MOST ARE Demographics FEMALE 18-24 YEARS OLD FEMALE MALE 60% 40% 13-17 1824 2s-34 35-44 45 54 55-64 65- 13-17 18-24 25-34 35-44 45-54 5S-64 65- HERE'S WHERE THEY LIVE Geo (location of fans, by country) USA INDIA CANADA MEXICO GB 172,448 22,319 5,921 4,595 2,813 6 8. 10 CHILE 2,221 GEORGIA IRELAND 847 ITALY PAKISTAN 2,387 1,455 928 OK cool, but how well is the content PERFORMING? WHO SEES, CLICKS ON, AND TELLS "STORIES' ABOUT THE CONTENT? THIS PAGE GOT A TOTAL OF AND 14.6M 51.4K 35.8K IMPRESSIONS ENGAGEMENTS STORIES (Deeper engagement: likes, shares, etc.) (Views of any content) (Any click) This ratio can give an idea of how effectively content engages the audience WHO IS SPREADING THE WORD? Storytellers And deeply engaging with content? THOSE 35.8K 15.1K STORIES 110 1.7K CAME FROM 138 21.3K PEOPLE MOST OF THE STORIES CAME FROM & THE MOST LIKELY STORYTELLERS ARE NORTH AMERICA WOMEN 10.6K 8.2K WOMEN MEN Virality HOW MANY PEOPLE SAW THE CONTENT? These ratios can give a good idea of 'virality' and 'reach' 2.98M UNIQUE IMPRESSIONS 292.4K 21.3K VIRAL UNIQUE IMPRESSIONS STORYTELLERS # of people who saw the content anywhere on facebook If the numbers in this chart are close together, it can mean that the # of people telling 'stories' (stories increase content reach) content was very 'viral' # of people who saw the content after a friend told a 'story' about it) That's the Social Life of GLOBALPOST Over the last 30 days SOURCES: Facebook API visual.ly The facebook Social Life of GLOBALPOST Facebook Page performance in the last 30 days March 20 to April 19 Basic Stats AND IT HAS GAINED THIS PAGE HASS 237K 3K FANS over the past 30 days FANS MOST OF THE FANS ARE AND MOST ARE Demographics FEMALE 18-24 YEARS OLD FEMALE MALE 60% 40% 13-17 1824 2s-34 35-44 45 54 55-64 65- 13-17 18-24 25-34 35-44 45-54 5S-64 65- HERE'S WHERE THEY LIVE Geo (location of fans, by country) USA INDIA CANADA MEXICO GB 172,448 22,319 5,921 4,595 2,813 6 8. 10 CHILE 2,221 GEORGIA IRELAND 847 ITALY PAKISTAN 2,387 1,455 928 OK cool, but how well is the content PERFORMING? WHO SEES, CLICKS ON, AND TELLS "STORIES' ABOUT THE CONTENT? THIS PAGE GOT A TOTAL OF AND 14.6M 51.4K 35.8K IMPRESSIONS ENGAGEMENTS STORIES (Deeper engagement: likes, shares, etc.) (Views of any content) (Any click) This ratio can give an idea of how effectively content engages the audience WHO IS SPREADING THE WORD? Storytellers And deeply engaging with content? THOSE 35.8K 15.1K STORIES 110 1.7K CAME FROM 138 21.3K PEOPLE MOST OF THE STORIES CAME FROM & THE MOST LIKELY STORYTELLERS ARE NORTH AMERICA WOMEN 10.6K 8.2K WOMEN MEN Virality HOW MANY PEOPLE SAW THE CONTENT? These ratios can give a good idea of 'virality' and 'reach' 2.98M UNIQUE IMPRESSIONS 292.4K 21.3K VIRAL UNIQUE IMPRESSIONS STORYTELLERS # of people who saw the content anywhere on facebook If the numbers in this chart are close together, it can mean that the # of people telling 'stories' (stories increase content reach) content was very 'viral' # of people who saw the content after a friend told a 'story' about it) That's the Social Life of GLOBALPOST Over the last 30 days SOURCES: Facebook API visual.ly The facebook Social Life of GLOBALPOST Facebook Page performance in the last 30 days March 20 to April 19 Basic Stats AND IT HAS GAINED THIS PAGE HASS 237K 3K FANS over the past 30 days FANS MOST OF THE FANS ARE AND MOST ARE Demographics FEMALE 18-24 YEARS OLD FEMALE MALE 60% 40% 13-17 1824 2s-34 35-44 45 54 55-64 65- 13-17 18-24 25-34 35-44 45-54 5S-64 65- HERE'S WHERE THEY LIVE Geo (location of fans, by country) USA INDIA CANADA MEXICO GB 172,448 22,319 5,921 4,595 2,813 6 8. 10 CHILE 2,221 GEORGIA IRELAND 847 ITALY PAKISTAN 2,387 1,455 928 OK cool, but how well is the content PERFORMING? WHO SEES, CLICKS ON, AND TELLS "STORIES' ABOUT THE CONTENT? THIS PAGE GOT A TOTAL OF AND 14.6M 51.4K 35.8K IMPRESSIONS ENGAGEMENTS STORIES (Deeper engagement: likes, shares, etc.) (Views of any content) (Any click) This ratio can give an idea of how effectively content engages the audience WHO IS SPREADING THE WORD? Storytellers And deeply engaging with content? THOSE 35.8K 15.1K STORIES 110 1.7K CAME FROM 138 21.3K PEOPLE MOST OF THE STORIES CAME FROM & THE MOST LIKELY STORYTELLERS ARE NORTH AMERICA WOMEN 10.6K 8.2K WOMEN MEN Virality HOW MANY PEOPLE SAW THE CONTENT? These ratios can give a good idea of 'virality' and 'reach' 2.98M UNIQUE IMPRESSIONS 292.4K 21.3K VIRAL UNIQUE IMPRESSIONS STORYTELLERS # of people who saw the content anywhere on facebook If the numbers in this chart are close together, it can mean that the # of people telling 'stories' (stories increase content reach) content was very 'viral' # of people who saw the content after a friend told a 'story' about it) That's the Social Life of GLOBALPOST Over the last 30 days SOURCES: Facebook API visual.ly The facebook Social Life of GLOBALPOST Facebook Page performance in the last 30 days March 20 to April 19 Basic Stats AND IT HAS GAINED THIS PAGE HASS 237K 3K FANS over the past 30 days FANS MOST OF THE FANS ARE AND MOST ARE Demographics FEMALE 18-24 YEARS OLD FEMALE MALE 60% 40% 13-17 1824 2s-34 35-44 45 54 55-64 65- 13-17 18-24 25-34 35-44 45-54 5S-64 65- HERE'S WHERE THEY LIVE Geo (location of fans, by country) USA INDIA CANADA MEXICO GB 172,448 22,319 5,921 4,595 2,813 6 8. 10 CHILE 2,221 GEORGIA IRELAND 847 ITALY PAKISTAN 2,387 1,455 928 OK cool, but how well is the content PERFORMING? WHO SEES, CLICKS ON, AND TELLS "STORIES' ABOUT THE CONTENT? THIS PAGE GOT A TOTAL OF AND 14.6M 51.4K 35.8K IMPRESSIONS ENGAGEMENTS STORIES (Deeper engagement: likes, shares, etc.) (Views of any content) (Any click) This ratio can give an idea of how effectively content engages the audience WHO IS SPREADING THE WORD? Storytellers And deeply engaging with content? THOSE 35.8K 15.1K STORIES 110 1.7K CAME FROM 138 21.3K PEOPLE MOST OF THE STORIES CAME FROM & THE MOST LIKELY STORYTELLERS ARE NORTH AMERICA WOMEN 10.6K 8.2K WOMEN MEN Virality HOW MANY PEOPLE SAW THE CONTENT? These ratios can give a good idea of 'virality' and 'reach' 2.98M UNIQUE IMPRESSIONS 292.4K 21.3K VIRAL UNIQUE IMPRESSIONS STORYTELLERS # of people who saw the content anywhere on facebook If the numbers in this chart are close together, it can mean that the # of people telling 'stories' (stories increase content reach) content was very 'viral' # of people who saw the content after a friend told a 'story' about it) That's the Social Life of GLOBALPOST Over the last 30 days SOURCES: Facebook API visual.ly The facebook Social Life of GLOBALPOST Facebook Page performance in the last 30 days March 20 to April 19 Basic Stats AND IT HAS GAINED THIS PAGE HASS 237K 3K FANS over the past 30 days FANS MOST OF THE FANS ARE AND MOST ARE Demographics FEMALE 18-24 YEARS OLD FEMALE MALE 60% 40% 13-17 1824 2s-34 35-44 45 54 55-64 65- 13-17 18-24 25-34 35-44 45-54 5S-64 65- HERE'S WHERE THEY LIVE Geo (location of fans, by country) USA INDIA CANADA MEXICO GB 172,448 22,319 5,921 4,595 2,813 6 8. 10 CHILE 2,221 GEORGIA IRELAND 847 ITALY PAKISTAN 2,387 1,455 928 OK cool, but how well is the content PERFORMING? WHO SEES, CLICKS ON, AND TELLS "STORIES' ABOUT THE CONTENT? THIS PAGE GOT A TOTAL OF AND 14.6M 51.4K 35.8K IMPRESSIONS ENGAGEMENTS STORIES (Deeper engagement: likes, shares, etc.) (Views of any content) (Any click) This ratio can give an idea of how effectively content engages the audience WHO IS SPREADING THE WORD? Storytellers And deeply engaging with content? THOSE 35.8K 15.1K STORIES 110 1.7K CAME FROM 138 21.3K PEOPLE MOST OF THE STORIES CAME FROM & THE MOST LIKELY STORYTELLERS ARE NORTH AMERICA WOMEN 10.6K 8.2K WOMEN MEN Virality HOW MANY PEOPLE SAW THE CONTENT? These ratios can give a good idea of 'virality' and 'reach' 2.98M UNIQUE IMPRESSIONS 292.4K 21.3K VIRAL UNIQUE IMPRESSIONS STORYTELLERS # of people who saw the content anywhere on facebook If the numbers in this chart are close together, it can mean that the # of people telling 'stories' (stories increase content reach) content was very 'viral' # of people who saw the content after a friend told a 'story' about it) That's the Social Life of GLOBALPOST Over the last 30 days SOURCES: Facebook API visual.ly