Pinning =Winning

„Pinteresting very 31.8% 68.2% $100,000+ Annual Household Income 28.1% of users are well off Average Time Spent on Site Gender Breakdown Pinterest - 15.8 minutes 68.2% of users are women Pinterest Users with Children You Tube Youtube - 16.4 minutes WHOLE FOODS 50% of users have kids NORDSTROM west elm MARKET Facebook - 12.1 minutes ModCloth Mashable Twitter - 3.3 minutes Brands on Pinterest Nordstrom - 9,276 followers RDSTRO Total Unique Visitors Increased Facebook Fans VHOLI FOODS 2,702.2% Whole Foods - 12,808 followers ARKE 12 - 17 18 - 24 25 - 34 35 - 44 45 - 54 97% of fans are women vest eln West Elm - 10,428 followers Since May 2011 Age Demographics Unique Visitors Pinterest has more Clothf ModCloth - 10,678 followers 12 to 17 - 4.1% than these combined. 7,516,000 visitors in Dec. 2011 Mash Mashable - 9,596 followers 18 to 24 - 17.3% 11,716,000 visitors in Jan. 2012 Pinterest LinkedIn 25 to 34 - 27.4% Google+ YouTube 180% 35 to 44 - 22.1% Referral Traffic Percentages 45 to 54 - 17.9% Pinterest - 3.6% 120% You Tube Youtube - 1.05% Million Visitors Every Day 60% 8T Google + - 0.22% Average Daily Visitors in Linkedin - 0.2% 1.36 million visitors a day 0% Pins by Method Made by: modea Feb Aug Jan 2011 2011 2012 0.98% 1.87% 3.83% Repin Annual Company Growth July Sep Dec Sources Pinterest employees Pinmarklet Apparel Retailer Referral Traffic Shareaholic Blog comScore Employees at similar companies Other Rose 289% from July - Dec. 2011 Tech Crunch