Online Giving: Is it right for your church?

ONLINE GIVING: Is it right for your church? What would you do with an extra week's tithes and offerings every month? That's what you can expect when you implement online giving in your church. According to the Federal Reserve Bank: YOUR CONGREGATION IS READY FOR ONLINE GIVING, EVEN IF YOU'RE NOT. AMERICANS ARE WRITING FEWER CHECKS 8170 of American adults use the Internet 94% 89%| 77% 54' | % AND USING ELECTRONIC PAYMENTS MORE. of ages 18-29 of ages 30-49 of ages 50-64 of ages 65+ FROM 2006 TO 2009 66 % of U.S. consumers use online 6.1 BILLION FEWER CHECKS PAID bill payment NUMBER OF ELECTRONIC PAYMENT TRANSACTIONS GREW 9.3% PER YEAR pewinternet.org/Trend-Data-(Adults)/Whos-Online.aspx comscore.com/Insights/Presentations_and_Whitepapers/2012/2011_State_of_Online_and_Mobile_Banking serviceu.com/sites/defautfiles/10%20Things%20You%20Should %20Know%20About%200nline%20Giving.pdf ONLINE GIVING FOSTERS FINANCIAL HEALTH Avg. Worship Attendance % Offering Online Giving Giving Rocket, a church stewardship consultancy, conducted a survey of 1,078 churches 500+ 55% and found 14% were exceeding their annual budget for tithes and offerings. 200-499 26% Analysis of the churches exceeding budget revealed these top factors that influence giving: 1. ACCEPT AUTOMATIC, RECURRING DONATIONS 100-199 %6 2. OFFER ONLINE GIVING 50-99 7% 3. OFFER A PERSONAL FINANCE MINISTRY <50 4. USE A GIVING KIOSK lifeway.com/Article/research-churches-turn-to-electronic-giving % of Protestant churches in the U.S. offer online giving 5. COMMUNICATE WITH DONORS QUARTERLY 14 http://churchgivingsurvey.com/ ONLINE GIVING OFFERS THESE CONVENIENCES: Set up recurring giving so you don't have to bring your checkbook to church Use credit card, debit card or online check (ACH) Give quickly at times of crisis 24 Make additional contributions whenever the Make multiple gifts in one transaction Review your overall giving history Spirit moves you http://www.serviceu.com/sites/default/files/9%20Questions%20eBook%20Redesign%20103111.pdf REASONS YOUR CHURCH SHOULD OFFER ONLINE GIVING & REASONS YOUR CHURCH SHOULD NOT OFFER ONLINE GIVING. With recurring payments, irregular givers become regular givers. You want to frustrate Make your counting and reporting quicker and those who no longer use checks or carry cash. You would prefer people give to other non-profits that DO offer online giving. more accurate. Transporting large sums of money to the bank will be a thing of the past. A person's giving habits will remain private from those doing the counting. You do not want to receive You do not want to receive impulse gifts. larger gifts. People who can't attend on Sunday – or who forgot to bring their checkbook - can still give. Get the younger generation more involved in your You do not need offerings on weekends when you You are not interested in receiving year-end gifts. church's financial base. have to cancel services. serviceu.com/sites/default/files/9%20Questions%20eBook%20Redesign%20103111.pdf churchleaders.com/pastors/pastor-how-to/150818-11-reasons-not-to-offer-online-giving.html BEAT THE SUMMER SLUMP DECEMBER DONORS Summer tends to be one of the most expensive times for ministry in a church. Whether it's due to tax breaks, national habits or a holiday-related charitable impulse, the December giving trend is real! 33% of online charitable donations occur in the month of December Unfortunately, church giving is typically very inconsistent in the summer months. 22% occurs in the last two days of the year December online donations are 52% higher on average than With online giving, your members can set up recurring payments to help the church overcome the summer slump. donations received in other months. serviceu.com/sites/default/files/10%20Things%20Yous%20Should%20Know%20About%200nline620Giving.pdf onlinegivingstudy.org/ COMMON OBJECTIONS TO ONLINE GIVING. The church is encouraging members to use credit cards to Online giving systems typically offer debit card and bank draft options in addition to credit cards. give to the church. Doing financial business online is not secure. Your checkbook contains personal information that can be used to access your resources. Making contributions via an online giving system that complies with Payment Card Industry (PCI) Data Security Standards (DSS) is actually more secure. The church will stop accepting cash and checks. Of course not! Donations of any kind can (and wilI) still be accepted. THREE CHURCHES THAT PUT ONLINE GIVING ON THE MAP. Online giving increased from 5% to 45% in first 18 months. Online giving has grown 5% per year since implementing in 2007 and 12% of all new GRANGER COMMUNITY CHURCH GRANGER, IN donors are online donors. FRIENDS CHURCH YORBA LINDA, CA FAITH PROMISE CHURCH bd KNOXVILLE, TN 33% of total giving happens online. LEARN HOW YOUR CHURCH CAN IMPLEMENT ONLINE GIVING presented by: FELLOWSHIPONE.COM ACTIVE CHURCH || CENTRAL network- Leadership Communlty