Advantages of Social Media and Websites for Business
ADVANTAGES OF SOCIAL MEDIA AND
WEBSITES FOR BUSINESSES
BENEFITS OF SOCIAL MEDIA ARE:
Increased traffic to website of the organization
Greater favorable perceptions
Able to monitor conversations about the organization
Able to develop targeted marketing activities
Better understanding of customers perceptions of their brand
Increased awareness of the organization
80%
of people prefer to get coupons, promos, and discounts from brands in social media
43%
of all online customers are social media fans or followers
20%
of Facebook users have purchased something because of ads or comments they saw there
85%
of Internet users have Facebook accounts
49%
of Internet users have Twitter accounts
42%
of people have mentioned a brand in a Facebook status update.
67%
of Twitter users are more likely to buy brands that they follow.
BENEFITS TO HAVING A WEBSITE:
Cost-Effective Advertising
Websites offer a low cost advertising solution compared to traditional media.
Analysis of Customer Behavior
Internet analytics enable businesses to log and track everyone who visits their websites
Round-the-Clock Availability
Operating a website enables a business to be available to new and current customers 24 hours per day.
Customer Feedback
Websites allow customers to interact with companies and provide feedback on their experience.
Nice Markets
The relatively low cost of running a website allows small and medium-sized businesses to cater for nice markets.
Business Profile
Doing business online levels the playing field for small and medium-sized companies.
REASONS GIVEN FOR NOT
HAVING A
BUSINESS WEBSITE
1%
Not Sure
41%
Business currently does not need one
19%
Cost
16%
Lack of time
10%
Other
9%
Too complex
4%
Business will never need one ADVANTAGES OF SOCIAL MEDIA AND WEBSITES FOR BUSINESSES BENEFITS OF SOCIAL MEDIA ARE: Increased awareness of the organization Increased traffic to website of the organization 80% of people prefer to get coupons, promos, and discounts from brands in social media 43% (0) of all online consumers are social media fans or followers 20% BUY of Facebook users have purchased something because of ads or comments they saw there marketing activities Able to develop targeted about the organization Able to monitor conversations if of Internet users have Facebook accounts 49% 42% 67% STATUS of people have mentioned a brand in a Facebook status update. of Twitter users are more likely to buy brands that they follow. of Internet users have BUY Twitteraccounts BENEFITS TO HAVING A WEBSITE: $. Round-the-Clock Availability Cost-Effective Advertising Analysis of Customer Behavior Websites offer a low cost advertising solution compared to traditional media. Internet analytics enable businesses to log and track everyone who visits their websites. Operating a website enables a business to be available to new and current customers 24 hours per day. Customer Feedback Niche Markets Business Profile The relatively loW cost of running a website allows small and medium-sized Websites allow customers to interact with companies and provide feedback on their experience. Doing business online levels the playing field for small and medium-sized companies. businesses to cater for niche markets. 1% 4% Not sure Business will never need one 41 % REASONS GIVEN FOR NOT 9% Too complex Business currently does not need one HAVING A 10 % BUSINESS WEBSITE Other 16% 19 % Cost Lack of time HOME ABOUT CONTACT Brought to you by: BestWebHostingGeek.com Better understanding of custotheir brand ons C- Greater favorable perceptions
Advantages of Social Media and Websites for Business
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