How Women Are Buzzing About The 2016 Summer Olympics In Rio
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Influenster, the product discovery and reviews platform, surveyed 3,992 US Millennial women to find out how they plan to engage with the biggest international sporting event of the year–the 2016 Sum...
mer Olympics in Rio de Janeiro, Brazil.
Despite the controversy facing the Rio Olympics, 54% of American Millennial women plan to tune in. This survey reveals everything from the sports these women are most looking forward to watching, to their thoughts on the controversies surrounding the games, and the Team USA Olympians they follow on social media. The International Olympic Committee (IOC) and NBCUniversal can expect a record-setting year with the Rio Olympics beating the 2012 London Olympics as the most-watched event in US history.
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InfluensterSource
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