4 ways to optimize your digital feedback program

A Miles Education Official Channel Partner Ways to optimize your Digital Feedback Program Collecting customer feedback from the product journey is surely a full- proof way to build a customer experience program, as it provides actionable insights to retain customers and improve the products time- on-time Balancing both active and passive engagements 1 • Active approaches are- sample rates, behavior, or customer profile information • Passive approaches are- ever-present on the site or application and websites Balancing between both allows you to opt- in for both representative audiences and the ones which choose to opt-in Avoiding repeated display of digital advertisemnets • Do not ask for feedback every time from the customers • It's best to start discreet, say a 6-month window first • Then gradually towards a more indiscreet approach to a 30-day window Precision is the key • Do not ask too many questions in the feedback form • Keep the questions precise • Focus on the 3-5 most important questions in a journey Engaging the right visitors at the right time 區 • Manage engagement model's performance • Monitor what is the most probable time to 4 ask the customer feedback • The timely reminder for the longterm customers can also work Source: Qulitrix.com Miles Education is IIM Kozhikode committed to your career and Wiley Advanced Management Certification Program in Transformational success. We offer a superlative learning experience to upskill our students and working professionals, enabling them to be future-ready. Customer Experience Management MANAGEMENT WileyNXT Miles Education योगः Official Channel Partner कर्मस् काशलम् f @miles.ai.analytics [email protected] in @miles.ai.analytics www.mileseducation.com powered by 2 PIKTOCHART KOZHIKODE INDIAN INSTITUTE OF