Mobile Web Traffic Statistics

MOBILE WEB TRAFFIC STATISTICS MOBILE SHARE OF WEB TRAFFIC ALL ACROSS THE WORLD 17.84% 14.86% 7.96% 4.71% 7.55%, 5,81% 5.13% 6.1% 1.81% 2.88% 1.46%2-86% YEAR 2010 2012 2010 | 2012 2010 2012 2010 2012 2010 | 2012 2010 | 2012 REGION NORTH AMERICA SOUTH AMERICA AFRICA EUROPE ASIA OCEANIA 10.0% 3.81% 2010 2012 WORLDWIDE --.....--......--.......--... TOP 10 COUNTRIES WITH HIGHEST MOBILE WEB SHARE TRAFFIC -- ------- -------- --------------- - 58.06% 57.89% 4824% 45 32% 44.24% 42.% 35 66% 3548% 34.05% 27.68% .77% ZIMBABWE NIGERIA INDIA SUDAN ZAMBIA UZBEKISTAN LAOS MALAWI BRUNEI LIBYA US POPULATION MOBILE SHARE 46% 7% OF US POPULATION OWN SMARTPHONE OF SOMEKIND OF US DIGITAL TRAFFIC CONNECTS FROM NON-COMPUTER DEVICES •.. NON-COMPUTER TRAFFIC SHARE BY DEVICES 64.4% 28.1% MOBILES/ SMARTPHONES TABLETS 7.5% OTHERS 50.1% ANDROID TOP SMARTPHONE PLATFORM BY MARKET SHARE 30.2% APPLE RIM 13.4% RIM Microsoft 3.9% MICROSOFT symbian 1.5% SYMBIAN Google 91.7% MOBILE SEARCH ENGINE SHARE bing YAHOO! 6.2% OTHERS 2.1% US M-COMMERCE SALES STATISTICS -----...-....----- US M-COMMERCE SALES (INBILLIONS) 10 14 19 25 31 BILLION BILLION BILLION BILLION BILLION 2012 2013 2014 2015 2016 MOBILE TRAFFIC TO THE TOP 500 E-RETAILERS 13.4% 24.6% 39% 53.2% 60.6% 2011 2012 2013 2014 2015 63% ON THE GO CONVENIENCE 52% TOP REASONS WHY CONSUMER PREFER M-COMMERCE SPECIAL DISCOUNTS/ COUPONS SALE 48% EASY TO COMPARE PRICES -............... 41% PRODUCT NOT AVAILABLE IN-STORE -.........- MOBILE SHOPPING ACTIVITIES OF SMARTPHONE OWNERS -----.----- 37% TAKE PRODUCT PICTURE 27%SEND PRODUCT PICTURES TO FRIENDS O 32% LOCATE NEARBY STORE N 26% SCAN BAR CODE 31% SEARCH FOR P 24% READ CUSTOMER REVIEWS COUPONS i 30% RESEARCH PRODUCTS/PRICES m 18% CHECK STORE INVENTORY RESEARCH 28% PRODUCTS/PRICES AT SPECIFIC STORE TOP MOBILE COMMERCE PURCHASE CATEGORIES 47% DIGITAL GOODS O. 32% ELECTRONICS 37% 26% PHYSICAL BOOKS CLOTHING $35% + 24% AIRPLANE TICKETS TICKETS DAILY DEALS/ 34% DISCOUNT COUPONS 21% FLOWERS 34% GIFT CERTIFICATES COMPILED AND DESIGNED BY GO-Globe.com SOURCES http://www.comscoredatamine.com/2011/10/nearly-7-percent-of-u-s-digital-traffic-consumed-away-from-computers/ http://www.internetretailer.com/2012/04/23/will-smartphones-account-most-visits-e-commerce-sites http://www.comscore.com/Press_Events/Press_Releases/2011/12/Mobile_Shopping Goes_Mainstream/ http://www.slideshare.net/tessierv/comscore-mobile-retail-advisor http://www.smartcompany.com.au/information-technology/049658-10-of-all-internet-access-now-from-mobile-devices- higher-in-asia-pacific-study.html http://www.scribd.com/doc/79908424/eMarketer-US-Mobile-Commerce-Forecast-Capitalizing-on-Consumers-Urgent-Needs NEARLY