Media in Hong Kong

DIGITAL MEDIA IN HONG KONG Fastest Average Internet Connection Speed 2ND 1.5% & Highest Usage of Instant Messaging 4, 878, 713 Internet Traffic by Device 96.5% 1.9% internet users 2011 "Other 0.1% 3, 818, 120 users Demographic Profile of Social Network Users #1 33% 35-64 29% 21% 17% #2 Windows Live Spaces 25-34 Social 18-24 Network 12-17 Site Ranking #3 WRETCH Mobile Internet User Demographic 90% 83% 13-17 14% 33% of mobile 18-24 17% owners use 42% the internet 25-34 27% 35-44 22% Smartphone 21% App Usage Pattern 2011 45-54 14% (per day) >7 >5 >3_use 2010 Unless otherwise stated DIGITAL MEDIA IN HONG KONG Fastest Average Internet Connection Speed 2ND 1.5% & Highest Usage of Instant Messaging 4, 878, 713 Internet Traffic by Device 96.5% 1.9% internet users 2011 "Other 0.1% 3, 818, 120 users Demographic Profile of Social Network Users #1 33% 35-64 29% 21% 17% #2 Windows Live Spaces 25-34 Social 18-24 Network 12-17 Site Ranking #3 WRETCH Mobile Internet User Demographic 90% 83% 13-17 14% 33% of mobile 18-24 17% owners use 42% the internet 25-34 27% 35-44 22% Smartphone 21% App Usage Pattern 2011 45-54 14% (per day) >7 >5 >3_use 2010 Unless otherwise stated DIGITAL MEDIA IN HONG KONG Fastest Average Internet Connection Speed 2ND 1.5% & Highest Usage of Instant Messaging 4, 878, 713 Internet Traffic by Device 96.5% 1.9% internet users 2011 "Other 0.1% 3, 818, 120 users Demographic Profile of Social Network Users #1 33% 35-64 29% 21% 17% #2 Windows Live Spaces 25-34 Social 18-24 Network 12-17 Site Ranking #3 WRETCH Mobile Internet User Demographic 90% 83% 13-17 14% 33% of mobile 18-24 17% owners use 42% the internet 25-34 27% 35-44 22% Smartphone 21% App Usage Pattern 2011 45-54 14% (per day) >7 >5 >3_use 2010 Unless otherwise stated DIGITAL MEDIA IN HONG KONG Fastest Average Internet Connection Speed 2ND 1.5% & Highest Usage of Instant Messaging 4, 878, 713 Internet Traffic by Device 96.5% 1.9% internet users 2011 "Other 0.1% 3, 818, 120 users Demographic Profile of Social Network Users #1 33% 35-64 29% 21% 17% #2 Windows Live Spaces 25-34 Social 18-24 Network 12-17 Site Ranking #3 WRETCH Mobile Internet User Demographic 90% 83% 13-17 14% 33% of mobile 18-24 17% owners use 42% the internet 25-34 27% 35-44 22% Smartphone 21% App Usage Pattern 2011 45-54 14% (per day) >7 >5 >3_use 2010 Unless otherwise stated DIGITAL MEDIA IN HONG KONG Fastest Average Internet Connection Speed 2ND 1.5% & Highest Usage of Instant Messaging 4, 878, 713 Internet Traffic by Device 96.5% 1.9% internet users 2011 "Other 0.1% 3, 818, 120 users Demographic Profile of Social Network Users #1 33% 35-64 29% 21% 17% #2 Windows Live Spaces 25-34 Social 18-24 Network 12-17 Site Ranking #3 WRETCH Mobile Internet User Demographic 90% 83% 13-17 14% 33% of mobile 18-24 17% owners use 42% the internet 25-34 27% 35-44 22% Smartphone 21% App Usage Pattern 2011 45-54 14% (per day) >7 >5 >3_use 2010 Unless otherwise stated DIGITAL MEDIA IN HONG KONG Fastest Average Internet Connection Speed 2ND 1.5% & Highest Usage of Instant Messaging 4, 878, 713 Internet Traffic by Device 96.5% 1.9% internet users 2011 "Other 0.1% 3, 818, 120 users Demographic Profile of Social Network Users #1 33% 35-64 29% 21% 17% #2 Windows Live Spaces 25-34 Social 18-24 Network 12-17 Site Ranking #3 WRETCH Mobile Internet User Demographic 90% 83% 13-17 14% 33% of mobile 18-24 17% owners use 42% the internet 25-34 27% 35-44 22% Smartphone 21% App Usage Pattern 2011 45-54 14% (per day) >7 >5 >3_use 2010 Unless otherwise stated