iQmetrix Releases Back-to-School Mobile Phone Sales Stats

Back to Mobile School Sales iQmetrix released statistics on consumers' mobile phone purchasing trends over the back-to-school period extending from July 23 to Sept. 14, 2012. İQmetrix sampled data from nearly 7,000 wireless retail stores across the U.S. Smartphone VS Feature Phone 23% 44% 2010 56% 59% 2011 41% 77% 2012 Android VS iPhone VS BlackBerry VS Windows 18% 18% 39% 54% 2010 28% 70% 2011 59% 2012 10% 1% 1.5% 2% Please note: Verizon began carrying the iPhone in February 2011, followed by Sprint in October 2011. T-Mobile still does not carry the iPhone. Virgin Mobile and Cricket both began offering prepaid iPhone plans in June 2012. Prepaid Plans Activated Total U.S. Mobile Plans Activated: Percentage of plans activated for back-to-school 2012 that were prepaid, based on region: 16% 24% 30% 17% 17% 28% 2010 2011 2012 36% Prepaid Plans Other iQmetrix