Igor Menghini | Visual CV

Igor Menghini MARKETING SKILLS LEFT BRAIN - Analytical RIGHT BRAIN - Creative Market intelligence: Branding: Good understanding and experience with brand positioning in specific market segments while maintaining intact the overall brand perception Advanced Proficient Competitive analysis Google trends & global market finder Publications & reports mining Proficient Basic understanding of brand strategy and brand management Data analysis and visualization: MS Excel Advanced Content curation: SQL Proficient o Content aggregation using different sources both in a manual and automated fashion (RSS feeds, IFTTT, searches, etc.) retrieval, screening and Tableau Proficient Email / Social marketing: CRM mining Silverpop Hootsuite / Buffer Advanced Proficient Media editing & production: Adobe Photoshop o Steinberg Cubase Linear video editors Proficient Advanced Proficient Scripting and programming: Batch scripting Beginner Advanced Proficient VBA Storytelling: o Powerpoint Prezi Java Beginner Advanced Proficient Languages: English Italian Public speech o Infographics Proficient Full proficiency Native Beginner Spanish Intermediate Igor Menghini EXPERIENCE SUMMARY Education Nuova Veterinaria s.r.l. Anthony Nolan Trust Life Technologies Inc. QIAGEN GmbH -BSc Biochemistry Senior field application Global market manager -Laboratory supervisor -ERP/CRM manager -Laboratory scientist -Various internships -Automation scientist specialist EMEA (MDx) (cancer research) Veterinary Diagnostic Biotechnology Biotechnology Operation / Management Operation Sales Marketing Italy UK EMEA Global o Biochemistry o Biology Microbiology o Strategic thinking Market analysis Portfolio positioning B2C Molecular diagnostics B2B Event management Sequencing (incl. NGS) Pre-sales qualification Project management ERP/CRM o SQL PCR, QPCR o High throughput testing o Automation Workflow optimization LIMS interfacing o Physiology o Histology International business Customer segmentation Data mining and BI Acquisition due diligence Post-merging integration Brand management Multichannel marketing Tender bids Electronics Commercial training Electro mechanics Customer focus Product development Education Nuova Veterinaria Anthony Nolan Life Technologies Qiagen 2004 2008 2010 2012 email: [email protected] Mob: +49 1520 1811491 Linkedin: http://www.linkedin.com/pub/igor-menghini/2b/a5b/179 Acquired skills Responsibility Dept. Ind. Title