How Men & Women Spend Money DIfferently

HOW MEN & WOMEN

Spend Money

DIFFERENTLY



Retail Therapy

Over 63% of women indulge in "retail therapy" to boost their mood.



When depressed, women shop for:

28.7% Books Magazines

57.9% Clothes

34.7% Food

32.4% Shoes

29.1% Accesories



Over 39% of men indulge in "retail therapy" to boost their mood.

When depressed men shop for:

28.1% Food

27.4% Electronics

17.6% Games Toys

21.5% Clothes

26.6% Music Movies



Women are more likely to make charitable contributions than men, except in cases in which those contributing are widows/widowers

$783 Never Married Female

$498 Never Married Male

$641 Divorced Separated Female

$483 Divorced Separated Male

$928 Widow Female

$1,820 Widower Male



Men Spend more on Valentine's Day than women

36% of women buy flowers for Valentine's Day



64% of men buy flowers for Valentine's Day



Average spend on alcohol in a year

$507 Single men

$216 Single women



Average spend on personal care/personal services in a year

$196 Single men

$524 Single women OW MEN&WOMEN Spend Mones DIFFERENTLY Retail Therapy Over Over 63% 39% of women indulge in "retail therapy" to boost their mood. of men indulge in "retail therapy" to boost their mood. When depressed, women shop for: When depressed, men shop for: 28.1% Food 28.7% Books Magazines Electronics Games Toys 17.6% 57.9% 27.4% Clothes 29.1% 21.5% S1,820 Accesories Clothes 34.7% 26.6% 32.4% Food Music Movies Shoes Women are more likely to make charitable contributions than men, except in cases in which those contributing are widows/widowers = $5 $928 $783 $641 $498 $483 Divorced Separated Male Divorced Widow Widower Male Never Married Never Married Female Separated Female Male Female Men spend more on Valentine's Day than women 36% 64% of women buy flowers for Valentine's Day of men buy flowers for Valentine's Day Average spend on personal care personal ser in a year Average spend on alcohol in a year $507 $524 $216 $196 single women Single Single Single men men women Sources: www.businesswire.com | www.philanthropy.iupui.edu | www.bls.gov | www.cnn.com