How iPhone Announcements Affect Apple Stock

Apple's Stock Performance Surrounding iPhone Announcements All values indexed to the opening price on the day of the announcement 115 110 DAY OF ANNOUNCEMENT iPhone 105 / 100 95 90 85 -20 DAYS 115 - 10 DAYS JANUARY 9 iPhone 3G 110 +5 DAYS DAY OF ANNOUNCEMENT 2007 +10 DAYS 105 +15 DAYS +20 DAYS 100 +25 DAYS +30 DAYS 95 90 85 -30 DAYS -25 DAYS -20 DAYS 115 - 10 DAYS -5 DAYS JUNE 9 2008 110 iPhone 3GIS +5 DAYS DAY OF ANNOUNCEMENT 105 +10 DAYS 100 +25 DAYS +30 DAYS 95 90 85 -25 DAYS 115 JUNE 8 110 2009 iPhone4 DAY OF ANNOUNCEMENT 105 100 Phops4 95 90 85 -30 DAYS -25 DAYS -20 DAYS 115 -5 DAYS JUNE 7 110 Phone4 +5 DAYS DAY OF ANNOUNCEMENT 2010 +10 DAYS 105 100 +25 DAYS 30 DAYS + 95 90 85 -25 DAYS 115 - 15 DAYS - 10 DAYS -5 DAYS OCTOBER 4 110 2011 DAY OF ANNOUNCEMENT iPhone 5 105 +20 DAYS +25 DAYS 100 +30 DAYS 95 90 85 -25 DAYS - 15 DAYS statista creative - 10 DAYS -5 DAYS SEPTEMBER 12 The Statistics-Portal 2012 commons +20 DAYS +25 DAYS +30 DAYS Sources: Yahoo Finance, Statista -25 DAYS - 15 DAYS -5 DAYS - 15 DAYS -30 DAYS SAVO 0Z- +15 DAYS +20 DAYS - 10 DAYS 5 DAYS +5 DAYS + 10 DAYS +15 DAYS - 15 DAYS +20 DAYS - 10 DAYS +25 DAYS +30 DAYS -20 DAYS +15 DAYS +20 DAYS SAVO 0E- SAVO G+ +10 DAYS -20 DAYS +15 DAYS +5 DAYS + 10 DAYS +15 DAYS