How to Become a LinkedIn Jedi

HOW TO BECOMEA HINKEDIN JEDI MAY THE FORCE (OF NETWORKINĢ) BE WITH YOU! - in Linkedin is the TOP professional social platform and presents a world of networking opportunities. With this guide, you can start your journey to becoming a Linkedin Jedi master. LINKEDIN BY THE NUMBERS ACTIVE USERS: 277 MILLION 2 NEW USERS JOIN EVERY SECOND GLOBAL USERGOAL 3 BILLION LINKEDIN IS AVAILABLE IN J1AJM7 10A 200 COUNTRIES AND IN 20 LANGUAGE THE NUMBER OF UNIQUE MONTHLY VISITORS TO LINKEDIN: 41% OF VISITORS TO LINKEDIN COME FROM MOBILE DEVICES CURRENTLY: 187 million Intuit shares content daily, showcasing their products, ethos, and power as an industry leader and employer. BY 2020: 500million MANAGE YOUR PROFESSIONAL IDENTITY Linkedin combines users' professional and personal identities in one place, allowing users to.. DISCOVER PROFESSIONAL OPPORTUNITIES EXPLORE NEW VENTURES CULTIVATE PROFESSIONAL RELATIONSHIPS QUALITY IS BETTER THAN QUANTITY! Linkedin is about establishing your expertise and making valuable connections with REAL people. SHOW YOUR EXPERTISE CONNECT WITHỊ INDUSTRY INFLUENCERS BUILD RELATIONSHIPS EARN RECOMMENDATIONS 60% GET HIRED! of employers on Linkedin aren't looking to hire, but would be open to the opportunity if it presented itself! "This isn't Twitter or Facebook, where the name of the game is numbers. It's not a popularity contest. People are going to presume your interest in them is professional" NICOLE WILLIAMS, LINKEDIN JEDI AND CAREER EXPERT PUT YOUR BEST FOOT FORWARD MAXIMIZE YOUR BENEFITS BY FILLING OUT YOUR PROFILE COMPLETELY A wellformated, complete profile goes above and beyond a simple resume USE THESE JEDI MIND TRICKS TO GIVE YOUR PROFILE THE POWER TO STAND OUT USE A PROFESSIONAL PHOTO A photo makes your profile 11x more likely to be viewed. USE INDUSTRY KEYWORDS TO OPTIMIZE YOUR HEADLINE, PAST EXPERIENCE, AND SKILLS Steer clear of overused buzzwords Like "organized" and "motivated" CUSTOMIZE YOUR URL REARRANGE THE SECTIONS OF YOUR PROFILE TO EMPHASIZE YOUR STRENGTHS. AGAIN, SHOW YOUR EXPERTISE! Include any Have at least 10 Attach work samples or white Honors & Awards. recommendations to verify your online credibility. pages to "Projects. LINKEDIN JEDI: DONNA SERDULA Donna Serdula is a brand strategist, master of Linkedin profile optimization, and author of "Linkedin Makeover." She's proven that a strong profile is the key to performing well on Linkedin. GET CONNECTED START BUILDING CONNECTIONS Build your personal brand by connecting with friends, classmates, colleagues, and past employers. ENGAGE POTENTIAL CONNECTIONS Linkedin isn't the most "social" of social networks, but there are multiple ways to engage with other users. Use Linkedin Pulse to track Join groups related to industry news and potential your Industry. connections. Follow Linkedin Influencers Use Linkedin's Trending Content tool to find top > Comment on posts. articles to engage with. Koorur > Engage with other commenters. LINKEDIN JEDI: DAVE KERPEN Kerpen is an social media entrepreneur and Linkedin Influencer. He has over 352,680 followers and wrote the most successful Linkedin post of all time. He's an advocate of wordofmouth advertising and the power of personal recommendation. GROWING YOUR BRAND THE FORCE OF CONVERSATION The goal of sharing content on Linkedin is to start conversations! Share blog posts, videos, presentations, and other content that provides value to your network. LINKEDIN'S INFLUENCERS POST USE THESE TIPS TO COMPOSE STELLAR LINKEDIN POSTS 3-4 UPDATES/DAY emention anytime you share a user's or company's content. FOR BEGINNERS, AIM FOR. Write in the 1st person and directly address your target audience. Always include visuals! Visual-enhanced content performs better than content without. 20 UPDATES/MONTH JEDI MASTER TRICK So far Linkedin's publishing platform has been open only to Influencers, but they're slowly rolling out this secret ability to in everyone-don't let this opportunity pass you by! THE FORCE OF VISUAL MARKETING oslideshare Linkedin owns Slideshare, which shows that they understand the importance of visual content. You should be sharing.. CONFERENCE CASE STUDIES WHITE PAPERS SLIDES AS WELL AS. „TO SHOW THE BREADTH OF YOUR AUTHORITY. VIDEO CONTENT INFOGRAPHICS STATISTICS IN VISUAL FORM (CHARTS, ETC. LINKEDIN JEDI: GUY KAWASAKI Kawasaki is the former chief evangelist with Apple. With well over 655,000 followers, Guy believes that "Linkedin can help you position yourself as a serious person and influencer. THE FORCE OF BUSINESS MARKETING Linkedin can send almost 4A A as many visitors to your company website than Twitter or Facebook. in 64% 17% 14% of social referrals to a homepage CREATE A COMPANY PAGE Use Showcase Pages to promote your products and services. EEEEE According to Linkedin, marketers who build out additional company information tend to have 2X as many followers! You can create up to 10 Showcase Pages. EACH SHOWCASE PAGE WILL DISPLAY... A logo option (either 100x60 or 50x50) A large "hero" image (974x330) Linkedin users can follow individual Showcase AA AAAA pages, so create targeted pages for specific audiences and campaigns! This is a Showtase Page by "You can create and edit Showcase Pages without publishing them; make sure they are finalized before Two-column feed to highlight relevant content you make them public! Like a personal profile, be sure to post regular updates that have... Linkedin also has the highest Value to your audience Calls-to-action visitor-to-lead conversation rate of any social network! CREATE YOUR OWN LINKEDIN GROUPS Lead conversation in your Acquire new leads from the Use Group Statistics to industry by establishing an group emails as Linkedin help refine Linkedin ads industry-specific group. Announcements. or create buyer personas. BONUS PADAWAN TO JEDI MASTER: STEPS TO SUCCESS CREATE A POWERFUL PROFILE CONTACT INFO: JEDI Optimize your profile with industry keywords Fill in ALL relevant information, particularly contact information Provide samples of your work to your profile For businesses, create a Company Page with targeted Showcase Pages READ INDUSTRY NEW AND INFLUENCER POSTS 000 Subscribe to industry specific Channels Engage with at least 2-3 posts per day SHARE QUALITY CONTENT BYODA OJEDI Don't overload your network with updates: posting once daily is enough Updates should be professional, not personal emention any shared The best time to share content content is between Morning-Midday. Monday-Friday NETWORK, NETWORK, NETWORK! Regularly check. Linkedin is not a place where you follow just anybody. You need to create a rapport. Add Connections PENLINK May Know from email contacts Use OpenLink when possible to send a personal message when requesting to connect Add people who have Use Advanced Search to Always endorse new Engage with current connections through Network Updates connections PARTICIPATE IN GROUPS Join 50 groups to show your engagement and credibility Engage in 2-3 group posts per day Directly message other group members to build relationships Create Group or subgroup to show industry leadership GROW YOUR INFLUENCE! Linkedin is the perfect place to establish your own and your brand's credibility and expertise, but you do it by creating connections and building your network Recommend others, and they'll recommend you. Share valuable content, and you'll get valuable recognition. It's that simple! BROUGHT TO YOU BY SOURCES ost.com/2014/04/13/thedosanddontsoflinkedinetiquette/ I gryffin. http://www.forbes.com/sites/williamarruda/2014/03/04/22linkedinsecretslinkedinwonttellyou/ http://blog hubspot.com/blog/tabid/6307/bid/23454/TheultimateCheatSheetforMasteringlinkedin N PARTNERSHP WITH s/attachment/Linkedin, Targetedstatustpdates. BestPractices.pdf http://marketing linkedin.com/sites/defult/fles/at https://www.linkedin.com/today/post/article/201308O6143440658789thebrillianceofthelinkedininfluencersprogram http://www.businessinsider.com/chartofthedaylin Tel FreeForwarding.com evisitorsintheusthantwitter20131m