Global Mobile Payments Outlook

Mobile payments outlook PERCENTAGE SHARE OF GLOBAL MOBILE PAYMENTS Windows mobile Android mobile Android tablet iPhone iPad Source: Adyen, April 2015 30 25 20 15 10 WORLDWIDE MOBILE PAYMENT TRANSACTION AND FORECAST MOBILE PAYMENTS READINESS FACTORS IN THE UK VOLUME 2010-17 ($BN) | 52.9 | 43.7 | 101.1 | 81.3 | 163.1 | 129.3 |235.4 | 184.8 85% 90% 33% 11% Mobile phone prevalence* Smartphone penetration Internet Tablet penetration penetration | 325.2 |254.2 | 431.1 |334.5 *Calibrated to the highest country average UK Index score 563.4 Source: MasterCard | 434.3 | 721.4 |553.1 UK VS GLOBAL CONSUMER SENTIMENT ON MOBILE PAYMENTS 100% FAMILIAR WILLING USING Global mobile payment transaction Excluding m-commerce purchases Source: Gartner/Goldman Sachs 2014 UK MOBILE PAYMENTS READINESS 75% 75% – UK score 50% Global average 50%- 32 25% 25% – 25 20 21 19 14 16 16 16 17 13 13 9. 11 8. 4 0% 0% A В C E F 1 1 3 1 2 A Mobile commerce clusters C Infrastructure E Financial Services UK score B Environment D Consumer Readiness F Regulation Global average Peer to 1 Point of 2 sale 3 m-commerce Leading country score рer Source: MasterCard Source: MasterCard PERCENTAGE MOBILE PURCHASE RATE BY TYPE OF GOODS, 2014 SHARE OF MOBILE USERS WHO HAD MADE A MOBILE PAYMENT, OCTOBER 2014 Digital goods/services (music/game downloads) Real-life service (public transport ticket, car parking) 16 13 22 18 Physical goods (cups of coffee, clothes) 20 30 22 58 57 22 26 65 17 16 17 17 14 14 27 12 22 17 23 17 15 15 11 US UK France Spain Italy Germany China Japan Australia Source: Ofcom, October 2014 March Jan '16 Nov .................. Маy Mar Jan 15 Nov Mar '14 2012 2011 2010 2015 2014 2013 2017| 2016