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Global Marketing Infographic Top 10 Chinese Internet Companies

Global Marketing Strategy: China Top 10 Internet Companies You Must Know Global Marketing Strategy China Top 10 Internet Companies Online marketing in China is different. Unlike in us and other Western countries, Google, Youtube, and Facebook has a small market share. Instead, there are Chinese versions of search engine (Baidu), social media (Renren, Kaixin), and video (Youku) sites that dominates the Chinese online market. So, in order to launch Chinese online advertising campaigns successfully, these are the Top 10 internet companies that you must know. Revenue in 2011 of Top 10 (Billion CNY) 20 From the chart on the left, we can see the revenuelof the Top 10 Chinese internet companies in 2011. Baidu and Tencent are the largest Internet companies, while 360buy is the largest B2C 16 12 8 сompany. Baidu Sina Alibaba Snda Amazon Tencent Sohu 163 360buy Renren Let's get to know the Top 10 companies Baidu Baidu is the No. 1 search engine in China, with 715 percent of China's market share as of December 2012. Tencent As the No.1 innovative internet company in China, Tencent offers diverse services including - weh social networks, web portals, e-commerce, and multiplayer online games, ete. Tencent has launched its RTB Ad trading platform. Sina is a Chinese online media eompony for Chinese communities around the world. Sina operates four major business lines: Sina Weibo, Sina Mobile, Sina Online, and Sina.net. Sina Sohu is one of the leading Chinese media company, offering web portal, advertising, a search engine, on-line multiplayer gaming and other services. Sohu Alibaba is a privately owned company that cover business-to-business online marketplaces, retail and payment platforms, shopping search engine and data-centrie eloud computing services. Alibaba NetEase is a Chinese Internet company that operates 163.com, which is fomous for its popular web portal, mail and gaming services. 163 Snda is a Chinese operator of online games and book publisher, with more than 460 million registered accounts and an average of 1.2 million players at any given tine. Snda 36obuy Jingdong Mall is a Chinese electronic commerce compony, which is the largest B2c online retailer in China, It plans to launch its Ad exchange in fuhure. 360buy Amazon China, which was formerly Joyo.com and then merged with Amazon, is a chinese shopping website located in Beljing. Amazon also attempt to develop its RTB Ad exchange currently. Amazon Renren Network is a Chinese social networking service that exists as the Chinese remake of Facebook, with more than 160 million registered users in 2011. Renren Innovation of Top 10 Chinese Internet Companies: Social Media Sina Tencent Renren Sohu Tencent Alibaba Tencent personal wetwork Mik painess Sia paing etor Renren Social Tencent Media Sohu I Alibaba Baidu Landscape in China Baidu Baidu Saamine e De aing oes SOmJaN ppe-anjen Renren Sina Baidu Renren Tencent Source: iResearch Aug 2012, CIC Data Cheung Kong Graduate School of Business, CKGSB Knowledge Emerging/Niche Networks Basic Networks

Global Marketing Infographic Top 10 Chinese Internet Companies

shared by xi.li.8773 on Jan 13
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Since the Chinese consuming market is getting more and more important globally, in order to launch Chinese online marketing campaigns to implement your company's global marketing strategy successfully...

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