Game of Phones

GAME OF PHONES Mobile Sits on the Apps... Stronger than Iron Throne Valyrian Steel Apps account for 89% of mobile media time. Source: Nielsen Beware the Wrath 57% of users say they won't recommend a business with a poorly designed mobile site. Source: Social Media Today The Preferred Landing Spot for Email Mobile is the most popular environment for a subscriber's first interaction with an email. Source: Campaign Monitor Mobile device usage in the U.S. (51%) has finally dethroned the desktop computer (42%). Steadily Rising in Power 29% of smartphone-owning adults listen to podcasts at least once a month, with that figure reaching 41% among 18-34-year-olds. Source: Kleiner Perkins Caufield Byers Source: comScore MARKETING IN COLOR