Facebook Contests by the Numbers

Facebook Contests by the Numbers by SHORTSTACK.com 57.7% of surveyed Page Admins have created a Facebook contest on their Page Did the contest help GOALS? YES! 82.4% you meet your What was the goal of your contest? 44% Increase Fans/Likes 28.7% 30% Increase Loyalty 19% Collect Data Average increase in Likes Other 7% after creating a Facebook Page contest Sweepstakes What Photo Contest type of contest Contest received the most entries? Essay Contést Video Did you Fan-Gate the Contest? YES52.6% NO47.4% What type of INCENTIVE no1 was most no EFFECTIVE? no 6 Grand Prize (iPad, Plasma TV, Cruise) no 4 Reduced Cost of Item Free Period of Service T-shirts- Fan of the Week Posting Other Promotional Item Data: ShortStack.com userbase October 2011 by SHORTSTACK.com