How To Find Your Type?

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Selecting typeface for a logo is the most intricate part of the design. It takes understanding of different typographic moods, hands-on skills with typeface optimization and a clear vision of business to craft or select a font that blends perfect. In this slide deck, we walk you through the process of selecting typeface and how different considerations, such as typeface character, uniqueness and web/print effectiveness, come into the play and affect decision making. Whether you are in designing or branding, you'd not want to miss out on these.
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