Why Mobile Learning Is The Future Of Workplace Learning

Why MOBILE LEARNING Is The Future Of WORKPLACE LEARNING In the time to come, Mobile Learning will not be a 'choice' anymore, but a compulsive mode of learning to stay ahead. It doesn't belong to the "Fifteen minutes of fame" category, and is projected to become a predominant method of learning for an ever growing, new-age, mobile workforce. A MOBILE WORLD The increasing sales of mobile devices, the whooping growth in the mobile share of web traffic, the growing adoption of mobile devices in the workplace, amongst other factors, have led to the evolution of 'A Mobile World'. The Mobile Moment Shift in Computing For the first time in human history, a technology is set to outnumber total humans alive on this planet![1] Very soon, the sales of smartphones and tablets will overtake the sales of PCs[2]. 3 bn Population 7.1B 7. Mobile 7.18 2.5 bn 6- Population 2 bn We are here FM Radio 4.1B 1.5 bn 4 3 1.0 bn EM Radio Internet 2.48 2 TV 1.9B 0.5 bn PC 1.38 Landline 1.18 Landline Phone 00 02 04 06 08 10 12 14 16 Years 1962 1972 1982 1992 2002 2012 APPROX. MID 2013 Source: Communities Dominate Brands | Tomi Ahonen Towards 'Mobile First' The world saw a When it's about accessing the Internet, mobile devices score well above PCs(4). 10.01% whooping growth in the mobile share of 3.81% web traffic in the US - 25% population accessed last two years3] Asia - 50+% Internet on mobile devices, did not use which is estimated to grow to 50% by 2015 Internet on PC 2010 2012 UK – 22% reported never/infrequent desktop use for Internet People are making mobile devices as 'Medium of Preference' to access the Internet. The outpacing of mobile devices over desktops for Internet adoption is not to be blamed on the lack of any other choice of devices, but accredited to the growing popularity of mobile devices. Africa – 50+% did not use Internet on PC India – 49% reported never/infrequent desktop use for Internet As per 2009 statistical data Mobility Adoption How organizations around the world are taking this up? 38.5% 51% Year 2007 Year 2011 Percentage of companies that plan to do more mLearning5) BYOD Personal Devices in the Workplace Large companies from the Finance/Insurance and Healthcare industries dominate the overall BYOD picture, with RetailWholesale and Government less likely to support BYOD, at least right now. 62% By Q1 2012, 64% of mobile workers were Individuals bringing their own smartphones to the workplace will account for 62 percent of smartphones in enterprises by 2014.16] carying a tablet(9] It's estimated that by 2016, 350 million workers will use smartphones7) In 2011, 70% of workforce aged between 22-34 reported using a tabletl10] Currently, global mobile workforce says8] 5% 46% 96.3 2016 16% 33% 2011 13.6 million units I own my smartphone million units My employer gave me a smartphone I I use two smartphones; I own one and my employer gave the other one Screams - I don't have a smartphone!!! Total shipment of tablets to enterprises across the worldl11]. CHANGING WORKPLACE Not just is the nature of work undergoing a change, the rise in the number of mobile workers and the influx of the millenials in the workplace is 'changing the workplace'. Work is Changing Dramatic drop in the percentage of knowledge that the workers need to remember to do their work.[12] An international workplace study by Cisco suggests that for many, work is not anymore a place you go to. "Work from home' is a new trend and BYOD flexibility is in greater demand.(13] 80% No office necessary 75% believe they don't have to be in office to be productive 70% 60% 60% 50% Want Device Freedom 40% expect IT to allow them to use any device to access corporate networks, applications and information anywhere, anytime 30% 66% 15-20% 20% 10% 8-10% Want Greater Flexibility 0% said they would take a job with less pay and more flexibility in device usage, access to social media and mobility than a higher paying job without such flexibility 1986 1997 2006 66% Source: How to be a star at work Robert Kelley Growing Mobile Workforce Workforce is now more mobile than ever.[14) Global distribution of mobile workforcel15] by 2015 The global mobile workforce is set to grow from The Americas Region 212.1 million Asia/Pacific (excluding Japan) 838.7 million 1.0 BN 1.3 BN Europe, the Middle East and Africa 244.6 million "2010" to "2015" Japan 38.6 million 21st Century Workforce Dynamics The new-age workforce is tech-savvy, more digitally connected and works with a different mindset and expectations. Soon, five generations of employees will work together at once, from aging Traditionalists and Baby Search generation Share, collaborate & create Boomers to "Generation 2020" Tech savwy; have grown up with devices - people born after 1997. Creative freedom And the millennials will make Global workforce The 2020 Workplace' a major part of the world's workforce by 2030.(16] by Jeanne Meister and Karie Willyerd 75% "2030" A GREAT OPPORTUNITY The Mobile World and Changing Workplace together indicate a need and, at the same time, a Great Opportunity to transform workplace learning. Gottfredson's 5 Moments of Learning Need Five specific situations in which people require instruction/assistance or simply, learning. Knowledge Application Knowledge Acquisition 1. When learning for the first time 2. When wanting to learn more 1. Trying to remember 2. When things change 3. When something goes wrong mLearning - A perfect fit! Mobile Learning can be a great tool to embrace these moments of learning for application of knowledge when needed. Supporting Continuous Learning Events The Continuous Learning Model Research shows that the process of continuous learning increases knowledge retention as compared to traditional learning, where retention is lost with a time lapse. Building Support for The Unknown Learning Needs of Tomorrow Expert Continuous Learning Career Curriculum Communities of Practice Social Coaching Mentoring Networking Mobile Learning is largely seen as one of the prominent ways to deliver continuous learning. Mobile Retention is Lost E-learning Learning courses Training Event Job Alds Traditional Training Novice Source - Bersin & Associates Time Informal Learning According to the popular enterprise learning model 70:20:10 of learning is Informal, on the job, experience based, stretch projects and practice of learning happen through coaching, mentoring, developing through others of learning is via formal learning interventions and structured courses 70% 20% 10% 3 Forms of Informal Learning On-demand Social Embedded E-Learning Courseware Wikis, Blogs, Forums Performance Support Search Expert Directories Reference Information Books, Articles Social Networks Feedback Videos Communities of Practice Rotational Assignments Podcasts Conferences & Colloquium After Action Reviews Learning/Knowledge Portals Coaching & Mentoring Quality Circles Job Aids Facebook, Linkedin Development Planning Applications Games Mobile as an enabler Mobile as an accelerator Mobile as a transformational opportunity Source - Bersin & Associates Informal learning has increasingly been on the agenda of enterprises for a long time and mobile can be a perfect tool to truly leverage it. Indeed a great transformational opportunity! SUMMING UP So why is mobile learning the future of workplace learning? It's because we live in an emerging Mobile World, which is rapidly shifting towards 'Mobile First.' This along with the growing Mobile Workforce and Changing Workplaces is presenting a Great Opportunity for Mobile Learning. A MOBILE WORLD A GREAT OPPORTUNITY CHANGING WORKPLACE Infographic by UPSIDE |LEARNING www.upsidelearning.com Sources: 1. Communities Dominate Brands - http://communities-dominate.blogs.com/brands/2012/06/massive-milestones-in-mobile-will-these-numbers-change-your-mobile-strategy.html 2. Business Insider - http://articles.businessinsider.com/2012-03-28/research/31248281_1_ios-android-hard-drive 3. Mobile Marketing Statistics 2013 - http://www.smartinsights.com/mobile-marketing/mobile-marketing-analytics/mobile-marketing-statistics/ 4. Mobile First - Luke Wroblewski - http://static.lukew.com/MobileFirst_LukeW.pdf 5. The eLearning Guild - https://commons.Ibl.gov/download/attachments/77828943/mobile2011report-f2.pdf 6. IBMGlobal Technology Services - Thought Leadership White Paper - The new workplace: are you ready? 7. Get Ready for 1 Billion Smartphones by 2016, Forrester Says - http://bits.blogs.nytimes.com/2012/02/13/get-ready-for-1-billion-smartphones-by-2016-forrester-says/ 8. The iPass Global Mobile Workforce Report 9. iPass - Mobile Workforce Survey Results 01 2012 10. Cisco, Connected Technology World Report 11. Enterprise tablet shipments could top 96 million by 2016 - http://tabtimes.com/news/enterprise/2012/01/25/enterprise-tablet-shipments-could-top-96-million-2016 12. You can learn to be a star performer - http://www.informl.com/2006/11/17/you-can-learn-to-be-a-star-performer/ 13. Future of Workplace Mobility - http://network.cisco.com/the-future-of-workplace-mobility.html 14. IDC - Worldwide Mobile Worker Population 2011-2015 Forecast 15. Mobile Worker Population to Reach 1.3 Billion by 2015, According to IDC - http://www.idc.com/getdoc.jsp?containerld=prUS23251912#.UR4kvR39tEo 16. Three Reasons You Need To Adopt A Millennial Mindset Regardless Of Your Age – Forbes - http://www.forbes.com/sites/jeannemeister/2012/10/05/millennialmindse/