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Smartphone Revolution

SMARTPHONE IB REVOLUTION Smartphones are here to stay, which means your business needs to be smart, too. Are you taking advantage of the latest mobile shopping trends? SMARTPHONES VS THE HUMANPOPULATION ***....* The number of mobile phones will soon outnumber people. Compared to regular old mobile phones, smartphone ownership is taking over the market: 56% 46% 48% 41% 35% 35% 17% 12% As far back as 2012, daily iPhones sales outpaced SMARTPHONE OTHER CELL PHONE NO CELL PHONE daily number of births! May 2011 Feb 2012 May 2013 A breakdown by smartphone owners by age* 81% 68% 40% 11% 13-17 are the least 18-29 y.o. 30-49 y.o. 50-64 y.o. 65+ y.o. likely to own a smartphone. % taken from those with an annual household income of $30,000-$74,999. For more demographics, visit: http:/lseniorplanet.org/are-smartphones-wasted-on-olders/ AS OF 2014 THERE ARE 4 BILLION MOBILE PHONES USERS of them have 1.08 B smartphones 3.05 B of them are SMS enabled Pretly crazy, huh? Well, il's about to get even crazier. By 2015, more than half the world's 4 billion cell phone users will have smartphones, while the total number of mobile phones will outnumber the people on Earth! IT'S ALLINTHE APPS More than 60% of smartphone users download apps. Of those... 75% 25% are “Free" apps are purchased The average smartphone user has 12 apps. SMARTPHONES ON THE GO Connectivity is one of the key advantages of smartphones. 61% of smartphones are GPS enabled! 50% 33% of smartphone owners of smartphone shoppers use a GPS/mapping app share their location with to find a retail location. retailers via a check in service. 75% of mobile users are more likely to take action after seeing a location-specific advertising message. By the end of 2013 ARE YOU GOING TO BE PART OF THE 27% of companies across the globe planned to implement location-based marketing. 27%? MOBILE SHOPPING As of 2012, 25% of consumers engaged in online shopping only via mobile and the numbers continue to grow. TOP TRENDS DIGITALCOUPON CLIPPING 12% of mobile owners would rather receive coupons on their phone to reduce paper waste and save time. In 2014, the number of US mobile coupon users will rise to 10% of consumers want a 53.2 coupon app for both big brand names AND small miscellaneous companies. ONLINEBANKING A study in Britain by market research firm Mintel revealed that while only 22% of smartphone users actually use a mobile bank app, online banking is one of the biggest trends in the financial world. CHECK of 25-34 year olds 22% have used Barclay's peer-to-peer mobile payment of internet users of adults under 25 18% would prefer to stop using cash altogether. 49% have never written a check or used a check book! system. The majority of people use mobile banking to pay for products and services rather than paying bills! SMARTPHONESCANNING New advances in retail apps allow people to store cards and use their smartphones as payment, improving instore experience as well. 1600% Mobile barcode scanning increased 1600% in 2010 alone! What are smartphones being scanned for? 18% 31% 27 % 29% 25% Credit/ Membership Transit debit card card passes Loyalty rewards cards Gift cards $ 163B It's predicted that by 2015, mobile shopping via smartphones will account for $163 billion sales worldwide! By 2019, half of today's smartphone users will be using smartphone mobile wallets as their preferred method of payment. THERE'S NO STOPPING THE SMARTPHONE REVOLUTION YOU'RE EITHER WITH US, OR YOU'RE WITH US! SOURCE http://www.mintel.com/press-centre/financial-services/consumer-paymentspreferences_uk https://www.abiresearch.com/research/product/1006069-mobile-commerce-and-virtual-goods/ http://www.luxurydaily.com/why-mobile-wallets-are-the-new-credit-card-mobile-commerce-daily/ http://www.emarketer.com/Article/Mobile-Spurs-Digital-Coupon-User-Growth/1009639#VtDzxL6QcVIG76xo.99 http://www.mobilecommercedaily.com/2012/06/04/33pc-of-smartphone-owners-share-location-with-retailers-shop-org ***....* ......

Smartphone Revolution

shared by TheVisualizer on Mar 03
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It’s a new era of inter-connectivity and the transformation can’t be stopped. Just this month, Facebook purchased WhatsApp for $19 billion, a concrete example of up-and-coming app businesses ro...

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