The rise of QR codes

rmmojado's picture
Here is a great infographic from queaar.com showing the growth of QR codes. They seem to be a pretty hot topic right now but, until QR code reader apps are added as standard with every mobile, there is still a huge debate around if they accessible enough? Here are a few highlights from this infographic: QR code uptake has increased 4589% from early 2010 to early 2011, 56% of QR codes appear on product packaging, the majority of users expect to receive a coupon or deal from scanning a QR code, 11 out of 50 Fortune companies are incorporating QR codes into their marketing strategy, 68% of QR codes are scanned via an iPhone.
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