Popularity of Mobile

Popularity S OF MOBILE SHARE BY OPERATING SYSTEM SMARTPHONE USER GROWTH 2010 Android 192.4 176.3 157.7 2011 137.5 115.8 iOS 74.1% 93.1 68.8% 62.6 62.5% 55.5% 2012 47.7% 39.2% blackberry 26.9% 54.2% 58.5% 2013 48.9% 43.1% 36.6% 20.2% 29.7% windows mobile 2014 2010 2011 2012 2013 2014 2015 2016 other Smartphone Users % of Population % of Mobile Users IN THE U.S. MOBILE COMMERCE REVENUES TOTALED $6 BILLION AT THE END OF 2011, AND ARE PREDICTED TO GROW TOA TOTAL OF S31 BILLION %$431 BY 2016 Forrester Research June 2011 $23.7 Billion $17.2 Billion SALES $11.6 Billion $6.7 Billion PERCENTAGE CHANGE 91.4% 73.1% 48.3% 37.8% 30.8% 2011 2012 2013 2014 2015 IN A SHOPVISIBLE STUDY, WE FOUND A survey of 100+ retailers at the industry's largest show revealed that TRAFFIC ACROSS SHOPVISIBLE PLATFORM 54% Windows (.5%) Blackberry (1.5%) Android plan to invest in 18% MOBILE COMMERCE 75% – jOS 25% MOBILE 75% WEB 17.1% 40% 14.3% 14.3% 25.7% 22.9% 17.1% 14.3% 37.1% 54.3% WHAT SHOULD YOU DO? MAKE IT MAKE PRODUCTS FAST EASY TO FIND A one second delay in page response can result in a of consumers will not recommend a 57% business with a poorly designed 7REDUCTION IN CONVERSIONS mobile site. That's 2.5 million lost sales for an Consumers will go to a competitor's site after a bad mobile experience. 40% ecommerce site making 100k per day! Remove barriers to checkout by implementing 38% ALTERNATIVE PAYMENTS 62% Credit Card 22% 78% Google Checkout, Paypal, Amazon Payments VS WEB MOBILE Source: ShopVisible Study 78% of consumers performing mobile transaction preferred alternative payments TH ShopVisible evolving commerce 945 EAST PACES FERRY ROAD I SUITE 1475 I AT LANTA, GA 30326 I 866.493.7037 I SHOPVISIBLE.COM [email protected] %24 mobile commerce