Mobile Apps by the Numbers

in MOBILE APPS · by the numbers ESTIMATED APPS PER OPERATING SYSTEM 700,000 600,000 100,000 iOS 1 ON AN AVERAGE DAY IN JANUARY 2013 IN THE US, 22,998,064 18,896,451 Android apps were downloaded Apple apps were downloaded • There are 821,438 apps available on the App Store Over the past year, an average of 88J apps have been submitted to the App Store every day Over a third of North American smartphone users download apps at least monthly Percentage of adult US cell phone users who download apps Age 18-29 65% 45% 41% 30-49 53% 50-64 25% Male Female 65+ 8% MOST DOWNLOADED APPS ANDROID ios PANDORA WhatsApp Messenger Google Maps Pandora Radio Words with Friends Facebook Facebook FREE The Weather Channel Tiny Flashlight + LED Angry Birds The Weather Channel Skype COST %24 $1.56 ~$3.5 billion The average cost of an iOS app has been made by Apple from App Store downloads PAYING for APPS Cellphone provider PayPal A Credit card PayPal iTunes 32% 24% 20% 11% Percent of users willing to switch From Free trial to paid: iOS 43% 34% In December 2012, US consumers spent an average of 127 minutes per day using mobile apps, compared to TIME 70 minutes 168 minutes web browsing watching television SMARTPHONES AND TABLETS 1.3 million 41% of adults in the US use smartphones new devices are added every day * +500 million Android devices have been activated globally AROUND THE WORLD COUNTRIES WITH THE MOST IOS AND ANDROID DEVICES UNITED STATES 222 million CHINA 221 million UNITED KINGDOM 43 million SOUTH KOREA 30 million JAPAN 29 million GERMANY 27 million FRANCE 23 million CANADA 23 million RUSSIA 19 million INDIA 19 million FASTEST-GROWING iOS AND ANDROID MARKETS % GROWTH IN DEVICE USE 2012-2013 iiш 278% 266% 247% 237% 211% THE FUTURE OF MOBILE TECHNOLOGY IT IS PREDICTED THAT APPS will replace COMMUNICATION through apps APPS will become traditional media, such as television will soon replace text messaging a popular means of payment +60% $38 billion 2013 2014 Revenue from mobile apps will be generated by app purchases by 2015 will grow by 60% by 2014 Sources mobstac. http://visual.ly/smart-phone-users-numbers http://visual.ly/mobile-affairs http://www.apple.com/pr/library/2013/01/07App-Store-Tops-40-Billion-Downloads-with-Almost-Half-in-2012.html http://xyo.net/app-downloads-reports/ http://venturebeat.com/2012/05/30/app-store-downloads/ http://148apps.biz/app-store-metrics/?mpage=submission http://148apps.biz/app-store-metrics/?mpage=appcount http://www.statista.com/statistics/243794/us-adult-cell-phone-owners-who-have-downloaded-apps-by-age-group/ http://www.androidrank.org/listcategory http://www.theverge.com/2012/3/6/2847713/apple-most-downloaded-iphone-ipad-apps-angry-birds http://148apps.biz/app-store-metrics/?mpage=catcount http://148apps.biz/app-store-metrics/?mpage http://followthatapp.co.uk/2013/01/20/app-store-download-stats-2013/ http://blog.flurry.com/bid/92105/Mobile-Apps-We-Interrupt-This-Broadcast http://mashable.com/2012/09/12/500-million-android-devices-activated/ http://www.idc.com/getdoc.jsp?containerld=prUS23946013#.UVBplld9Uud http://blog.flurry.com/bid/94352/China-Knocks-Off-U-S-to-Become-World-s-Top-Smart-Device-Market http://blog.neolane.com/mobile-marketing-2/mobile-application/ http://www.santafenewmexican.com/online_features/business_and_careers/article_2d8992cb-e914-5b5a-b219-636d1384da52.html 2. NEW ................