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Marketing Automation Trends Report

Marketing Automation Trends Report 88 % of B2B brands will adopt marketing automation technology by 2018 *B2B Marketing Productivity | Overhead Save 15% on creative production when using 14.5% a marketing automation platform Marketing automation: in sales productivity in overhead Save12.2% of your direct mail budget with event-triggered marketing 12.2% *Gartner Research *Nucleus Research *Gartner Research Software & Internet ТОР Computer & Electronics Telecommunications 5 industries using marketing automation Health & Pharma Business Services *Mintigo Industry Forecast IIII Marketing automation has seen the fastest growth of any CRM-related segment in the last 5 years $100 Million in 2009 $1.2 Billion in 2014 By the year 2020, customers will manage 85% of their relationships without human interaction B2B marketing automation vendor revenue *Focus Research *Raab Associates *Gartner Research O 79% of top-performing companies have been using marketing automation for more than 2 years *Gleanster Research a58% of top-performing 058 companies have adopted marketing automation *Forrester Research TOP Performer TOP Performert ТОР Performer Bottom Line Implement Increase Leads Improve Revenue Outgrow 78% of users report marketing automation as the source of improved revenue 63% of companies outgrowing their competitors use marketing automation The most Prospect nurturing through marketing automation has shown a 451% increase in qualified leads compelling reason for marketing automation is to increase revenue *Gleanster Research *The Annuitas Group *Lenskold & Pedowitz Groups *Lenskold & Pedowitz Groups distribion www.distribion.com

Marketing Automation Trends Report

shared by distribion on Jun 13
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The only thing constant in life is change. Marketing automation has seen the fastest growth of any CRM-related segment in the last 5 years and its B2B vendor revenue now tops out at over a billion do...

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