iPhone vs. Android: The Social App Activities That Set Users Apart

IPHONE VS. ANDROID SOCIAL APP USAGE BROUGHT TO YOU BY onavo USAGE OF SOCIAL APPS OVER MOBILE NETWORKS RELATIVE PENETRATION OF POPULAR SOCIAL APPS FACEBOOK f 90% 63% TWITTER 22% 25% GOOGLE+ +1 g+ 8% 35% LINKEDIN in 8% 7% FOURSQUARE 8% 8% FACEBOOK MESSENGER 4% 4% This app is extremely new. Hence, its low usage. FYI, FACEBOOK IS BIG HOW BIG? FACEBOOK ALONE ACCOUNTS FOR 10% 5% OF ALL OF ALL MOBILE DATA MOBILE DATA ON IPHONE ON ANDROID MOBILE DATA USAGE RATIOS AVERAGE IPHONE USER AVERAGE ANDROID USER %3D 45.8MB VS. 19MB 8.07MB VS. 8.03MB g+ 1.3MB VS. 8.4MB in 1.4MB VS. 0.6MB %3D 4.1MB VS. 8MB 2MB VS. 1.7MB onavo SOURCE: ONAVO INSIGHTS, OCTOBER 2011