Transcribed
The history of Chinese SMS number
( 亿 条 ) 1600 1400 ( %) 1200 70.0 1000 60.0 800 50.0 600 40.0 400 200 30.0 20.0 10.0 2011-01 2011-02 2011-03 2011-Q4 2012-Q1 0.0 2012-03 2012-Q4 2013-Q1 2012-02 ■ 点对点 短信 量 - 戶 月 均 点对点 短信 量 ( 亿 条 ) 1600 1400 ( %) 1200 70.0 1000 60.0 800 50.0 600 40.0 400 200 30.0 20.0 10.0 2011-01 2011-02 2011-03 2011-Q4 2012-Q1 0.0 2012-03 2012-Q4 2013-Q1 2012-02 ■ 点对点 短信 量 - 戶 月 均 点对点 短信 量
The history of Chinese SMS number
shared by osschina on Apr 22
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According to the report, the total number of Chinese SMS was 232.14 billion cases in the first quarter, and it was 0.5% growth compared to last year. But the number of 1-to-1 SMS was 124.74 billion ca...
ses, and it was 10.9% negative growth compared to last year.
In China, there are two main use pattern of SMS. One of them is used as the marketing tool by a company, and they send the marketing information to many people via SMS. And another one is used as the method of 1-to-1 communication, many people send their update information via SMS to friend, family and so forth.
As a result, it can be said that mainly 1-to-1 SMS was affected by WeChat or other similar services at this time. But 1-to-N SMS may be also possibly affected as same as 1-to-1 SMS in near future, because Tencent is providing the marketing tool of WeChat, and its marketing method is becoming popular day by day in China.
More...
http://socialmediainasia.blogspot.com/2013/04/all-number-of-chinese-mobile-sms-was-05.html
Source
http://www.m...43644.htmlCategory
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