Developers of Kids’ Apps Need To Find a New Revenue Model

In-App Purchases: Not for Kids In-App Purchases Are Big Business 40000 30000 20000 10000 2017 2016 2015 2014 2013 |2012 2011 In-App Purchases Revenue in Millions USD In-App Purchases % of Total Mobile App Store Revenue Kids Playing Mobile Games The largest 29 revenue source for app developers is practically 71 non-existent Yes (71%) No (29%) Parents Allowing In- App Purchases when it comes to kids' apps 17 24 83 Yes (17%) | No (83%) Developers of Kids' Apps Need to Find a New Revenue Model Unauthorized in-app purchases by kids are becoming a problem for major app stores Apple faces multimillion settlement over 'in-app purchases' Jan 2013 by children Apple refunds 8-year-old's £4,000 bill for in-app purchases July 2013 Apple refunds at least $32.5 million kids' in-app purchases without parental consent Jan 2014 a. FTC sues Amazon over children's in-app purchases July 2014 Powered by Sources: Dubit Gartner KIDOZ