7 Random Marketing Analytics Statistics

7AMA RANDOM MARKETING ANALYTICS STATS CMOS REPORT THEY SPEND 8% OF THEIR MARKETING BUDGET ON MARKETING ANALYTICS (& expect to increase this level in the next 3 years) BY 2015, SPENDING ON (IN 2013) LEAD MANAGEMENT CAMPAIGNS MARKETING A ANALYTICS IS EXPECTED TO INTEGRATING 4+ 160% DIGITAL CHANNELS OUTPERFORMED SINGLE OR DUAL-CHANNEL CAMPAIGNS BY 300% BY 2014, OVER 40% 60% OF LARGE COMPLEX MARKETING ORGANIZATIONS WILL HAVE DEVELOPED A PACE-LAYERED APPLICATION APPROACH OF MARKETERS ARE LOOKING FOR ANALYSIS OPTIONS IN THEIR SOCIAL MEDIA MANAGEMENT TOOLS TO INTEGRATED MARKETING 50% OF COMPANIES STRUGGLE TO EFFICIENTLY CAPTURE & ANALYZE INFO FROM MULTIPLE SOCIAL MEDIA CHANNELS LAST-CLICK ATTRIBUTIONS BROUGHT TO YOU BY: IS THE MOST COMMON MEASUREMENT MODEL USED BY MARKETERS TO EVALUATE SOCIAL MEDIA RESULTS Mainstreethost DIGITAL MARKETING AGENCY SINCE 1999 REFERENCES: http://www.hubspot.com/marketing-statistics#Analytics http://blog.hubspot.com/blog/tabid/6307/bid/33529/33-Stats-That-Paint-a-Picture-of-the-Future-of-Marketing.aspx III 1 ויויויויוייה