Usertypology
User Typology Liechtenecker www.liechtenecker.at B. Infoseeker Prospective Has questions on products or problems. Thinks of getting a new product. Asks for help. Infoprovider Expert Offers solutions and explana- Knows the product very well tions. D A B O Wobbler Undecided. Looks for differ- ent products. Fan Promoter Speaks positive about the Recommends the product. brand. Critic Detractor Speaks negative about the brand. Advises not to buy the prod- ut. all possible positive ● mostly neutral negative User Typology Liechtenecker www.liechtenecker.at B. Infoseeker Prospective Has questions on products or problems. Thinks of getting a new product. Asks for help. Infoprovider Expert Offers solutions and explana- Knows the product very well tions. D A B O Wobbler Undecided. Looks for differ- ent products. Fan Promoter Speaks positive about the Recommends the product. brand. Critic Detractor Speaks negative about the brand. Advises not to buy the prod- ut. all possible positive ● mostly neutral negative User Typology Liechtenecker www.liechtenecker.at B. Infoseeker Prospective Has questions on products or problems. Thinks of getting a new product. Asks for help. Infoprovider Expert Offers solutions and explana- Knows the product very well tions. D A B O Wobbler Undecided. Looks for differ- ent products. Fan Promoter Speaks positive about the Recommends the product. brand. Critic Detractor Speaks negative about the brand. Advises not to buy the prod- ut. all possible positive ● mostly neutral negative User Typology Liechtenecker www.liechtenecker.at B. Infoseeker Prospective Has questions on products or problems. Thinks of getting a new product. Asks for help. Infoprovider Expert Offers solutions and explana- Knows the product very well tions. D A B O Wobbler Undecided. Looks for differ- ent products. Fan Promoter Speaks positive about the Recommends the product. brand. Critic Detractor Speaks negative about the brand. Advises not to buy the prod- ut. all possible positive ● mostly neutral negative
Usertypology
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